Senior Associate, Marketing Data Scientist, B2B

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Humana’s Insurance Marketing Analytics team is focused on delivering insights that drive growth in the B2B space. As a Senior Associate, B2B Analytics, you’ll lead efforts to analyze and optimize marketing strategies targeting brokers, employers, and other business partners.

• Analyze B2B marketing data to identify trends, opportunities, and performance drivers.
• Collaborate with marketing, sales, and analytics teams to inform strategy and targeting.
• Develop visualizations, preferably in Power BI or PowerPoint, to communicate insights to stakeholders.
• Document methodologies and contribute to governance efforts.
• Support continuous improvement initiatives using data-driven insights.

Sponsorship is not available for this position (e.g. H-1B, E-3, TN, 0-1, STEM OPT, or any immigration work authorization requiring a written submission from the company to a government agency).

Only candidates with Citizenship or Lawful Permanent Residency in the U.S. will be considered.

• Bachelor’s degree in Marketing, Business Analytics, or a related field.
• 2+ years of experience in B2B marketing analytics or performance reporting.
• 3+ years of experience with data visualization and reporting tools.
• 3+ years experience in programming in Python, Spark, and SQL
• 1+ years experience in test set up and measurement, including A/B, multivariate, incrementality, and inference

• Strong analytical and communication skills.
• Familiarity with B2B segmentation and sales enablement strategies.
• Exposure to healthcare or insurance marketing environments.
• Familiarity with Databricks
• Predictive modeling: logistic regression, Decision Trees, Random Forest, XGBoost
• Familiarity with Adobe Analytics

• At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested
• Satellite, cellular and microwave connection can be used only if approved by leadership
• Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
• Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.
• Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

• As part of our hiring process for this opportunity, we are using an interviewing technology called Hire Vue to enhance our hiring and decision-making ability. Hire Vue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.
• If you are selected to move forward in the process, you will receive a text message inviting you to participate in a Hire Vue prescreen. In this prescreen, you will receive a set of questions via text and given the opportunity to respond to each question. You should anticipate this prescreen taking about 15 minutes. Your responses will be reviewed and if selected to move forward, you will be contacted with additional details involving the next step in the process.
• Alert:
  Humana values personal identity protection. Please be aware that applicants selected for leader review may be asked to provide their social security number, if it is not already on file. When required, an email will be sent from  with instructions on how to add the information into your official application on Humana’s secure website.

Travel:
While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

40

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

$117,6…