Business Development Specialist; Influencer

Business Development Specialist (Influencer)

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Trade W is a leading multi-asset trading platform with over seven years of industry experience, providing global users with secure, convenient, and efficient access to the financial markets. We offer CFD trading across a wide range of asset classes — including forex, cryptocurrencies, stocks, indices, metals, and commodities — through our intuitive app and web platform.

Launched in 2018 as the flagship brand of Tradewill Global LLC, Trade W was built on a customer-first philosophy and a vision to make trading success more accessible. Today, we continue to grow as a trusted platform, committed to empowering traders worldwide with equal opportunities for success.

Job Summary

We are expanding our Business Development (Influencer) function and are seeking a driven, commercially minded professional to build and scale high-impact influencer partnerships in the Indonesian market.

This role focuses on identifying growth opportunities, developing long-term influencer collaborations, and driving measurable business outcomes through performance-based campaigns. You will work closely with cross-functional teams to turn partnerships into sustainable revenue channels.

Key Responsibilities

1. Influencer & Partner Business Development

• Identify, recruit, and onboard influencers, KOLs, and content creators (nano to macro) across Tik Tok, Instagram, You Tube, and emerging platforms.
• Develop and manage long-term influencer partnerships focused on user acquisition, engagement, and revenue growth.
• Negotiate commercial terms, commission structures, and collaboration agreements.
• Build and maintain strong relationships with creators, agencies, and affiliate partners.

2. Campaign Planning & Execution

• Plan and execute influencer campaigns aligned with business objectives and market strategies.
• Prepare campaign briefs, content requirements, and performance expectations.
• Coordinate content publishing timelines and ensure campaign delivery meets agreed KPIs.

3. Performance Tracking & Optimization

• Monitor campaign performance including traffic, registrations, conversions, and ROI.
• Analyze results and optimize campaigns by reallocating resources to high-performing partners.
• Maintain structured reporting dashboards and insights for continuous improvement.
• Stay informed on market trends, platform updates, and competitor activity within Indonesia.
• Work closely with branding, creative, and performance marketing teams to amplify influencer content.
• Align influencer initiatives with broader regional and global growth strategies.

Requirements

• 2–5 years of experience in influencer marketing, KOL partnerships, affiliate marketing, or business development.
• Strong understanding of the Indonesian influencer ecosystem and social media platforms.
• Proven negotiation and relationship-building skills.
• Results-driven mindset with strong analytical and execution capabilities.
• Excellent communication skills in English;
  Bahasa Indonesia required. Mandarin is a plus.
• Bonus:
  Experience in fintech, trading platforms, or performance-based marketing models.

What We Offer

• Competitive salary with monthly incentives and performance-based rewards.
• Exposure to regional and global markets within a fast-growing fintech company.
• A collaborative, agile, and high-energy remote working environment.
• Continuous learning and professional development opportunities.

Join Us

If you are passionate about building influencer partnerships that deliver real business impact and scalable growth, we’d love to hear from you.

👉
Apply now and be part of our growth journey.

• Associate

• Full-time

• Business Development and Marketing

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