Head of Marketing; Web3 & AI – Remote
Town of Poland, Jamestown, Chautauqua County, New York, 14701, USA
Listed on 2025-12-19
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IT/Tech
Digital Marketing, Social Media Marketing -
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing
Location: Town of Poland
Job Title:
Head of Marketing (Web3 & AI) – Remote with Asia-Pac or Europe Overlap
Job Location:
Remote
In-Office, Hybrid or Remote:
Fully remote (must overlap with Hong Kong working hours)
Working Hours:
Full-time, with strong overlap to Asia-Pac or Europe time zones
Languages:
English fluency required;
Mandarin or Cantonese is a plus
- Competitive base salary (~100k), dependent on experience and location
- Substantial token equity with multi-year vesting and milestone-based upside
- Performance bonus structure to be defined with the CEO
- Hands‑on role with opportunity to build and lead a small high‑impact team
- Confidential hire at an exciting growth stage in a real‑world crypto use case
Our client is a venture‑backed Web3 infrastructure startup pioneering a decentralized bandwidth‑sharing network designed for real‑time AI data retrieval. Already in production, the platform enables users to earn native tokens in exchange for idle internet capacity, creating a rare tangible utility in the crypto space. With a major V2 launch on the horizon, they’re ready to scale both user growth and token adoption—and need a seasoned CMO to lead the charge.
Role Overview :The Chief Marketing Officer will spearhead all marketing and growth efforts, drive adoption on both the B2B and consumer fronts, and build a resilient token‑based community. This is a pivotal leadership role for a strategic operator who can blend narrative, performance marketing, and ecosystem design.
Key Responsibilities:- Lead the go‑to‑market strategy for the V2 launch across PR, content, influencer, and partner channels
- Own and evolve the brand identity and messaging across web, socials, and earned media
- Develop install funnels, referral mechanics, and regional community playbooks
- Coordinate token marketing campaigns, liquidity announcements, and investor comms
- Establish marketing analytics dashboards and iterate based on data insights
- Recruit and manage external specialists in growth, design, PR, and community as needed
- Collaborate closely with Product and Engineering to align roadmap and feedback loops
Required:
- 5+ years leading marketing for Web3/tokenized products
- Proven experience driving consumer adoption and community engagement (≥100K users or wallet holders)
- Strong storytelling chops with hands‑on execution across paid and organic channels
- Experience launching tokens or crypto products
- Comfortable building from scratch in lean, early‑stage teams
Preferred:
- Background in AI or signal/data infrastructure products
- Experience reviving underperforming token economies
- Mandarin or Cantonese fluency
- Prior experience with Asia‑based or Hong Kong‑led teams
If you’re a Web3‑native marketer ready to define the narrative of a truly useful crypto platform, we’d love to hear from you.
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