Platform Application Consultant

We are seeking a talented and motivated  Campaign Developer  to join our dynamic team. In this role, you’ll play a key part in helping clients create powerful, personalized marketing campaigns. Collaborating with marketing teams, data specialists, and designers, you’ll develop, implement, and optimize multi-channel campaigns that drive customer engagement and business growth.

You'll work with leading platforms such as  Selligent ,  Adobe ,  Braze , and  Salesforce .

Key Responsibilities:

Campaign Development:  Design, build, and implement automated marketing campaigns that deliver impactful results.

Execution & Optimization:  Execute campaigns, monitor performance, and continuously optimize workflows to ensure maximum efficiency and effectiveness.

Testing & Troubleshooting:  Conduct comprehensive testing, manage quality control, troubleshoot issues, and refine processes to guarantee seamless campaign delivery.

Collaboration:

Partner with cross-functional teams to ensure campaigns meet client expectations and are executed to the highest standards.

Continuous Improvement:  Stay up to date with tool updates and best practices, incorporating new techniques and technologies to improve campaign automation and performance.

Requirements:

Proven experience as a  Campaign Developer  or  Campaign Engineer .

Strong understanding of  HTML ,  JavaScript , and  SQL  to support the creation of custom campaigns and automation workflows.

In-depth knowledge of  Marketing Automation  concepts, including segmentation and data integration within a campaign environment.

Excellent  analytical skills  with a problem-solving mindset to troubleshoot and improve campaigns.

Attention to Detail:  A keen eye for detail with a focus on delivering high-quality results.

Strong  communication skills , with the ability to collaborate effectively with cross-functional teams and clearly present ideas and results.

What We Offer:

An international working environment with colleagues from around the world.

A challenging position at a successful company in a growing market.

Plenty of time for fun activities at work, including foosball, table tennis, themed meetings, parties, and more.

3 extra days off (yes, at Merkle we take your well-being very seriously) - in addition to 25 annual vacation days, there are 3 Well-being Days.

2 Social Impact Days - you can volunteer for a charity of your choice.

Extensive learning and development opportunities, including a wide range of personal and online training.

A hybrid work model, with 2-3 days in the office and the rest working from home.

A competitive salary and excellent secondary benefits.

Company Description
Merkle, a dentsu company, powers the experience economy.

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