Online Campaign Manager ( Google Ads

Position: Online Campaign Manager ( Google Ads )
Company Description
Penaxis specializes in creating sustainable growth through strategic partnerships with IT and software companies. Acting as an extended Business Development arm, Penaxis helps businesses acquire global clients, strengthen pipelines, and boost revenues, all while reducing operational overhead. The company focuses on outbound lead generation, cold email campaigns, client engagement, and sales strategy development. With expertise in B2B frameworks, Penaxis enables access to opportunities in markets like North America, the UK, the GCC, and global freelance platforms, driving scalable and ROI-driven solutions for its clients.

Role Description
This is a part-time remote role for an Online Campaign Manager specializing in Google Ads. The Online Campaign Manager will be responsible for planning, creating, and managing ad campaigns to deliver optimal results. The role includes analyzing campaign performance using web analytics tools, contributing to overall digital marketing strategies, and generating detailed reports to track key performance metrics. The candidate will also collaborate with sales and marketing teams to ensure campaigns align with broader strategic goals.

Qualifications
Proven expertise in Campaign Management and Online Marketing

Experience with Web Analytics and proficiency in tools like Google Analytics
Strong background in Digital Marketing strategies and best practices
Familiarity with sales processes and lead generation techniques
Analytical skills to interpret campaign data and optimize performance
Excellent communication and project management abilities
Google Ads certification or similar qualifications would be an advantage