CRM Specialist

Position: CRM Specialist - #3261994

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This range is provided by Herd Digital. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Job Title: CRM Specialist

Location: Remote (UK Based)

The Company

This fast-growing CRM and retention marketing agency is shaking up the way brands connect with their customers. Part of a wider marketing group, they partner with ambitious clients across a range of sectors to deliver CRM strategies that genuinely move the needle.

If you’re early in your career and looking to break out of rigid approval chains and boxed-in roles, this is your opportunity to take the lead, make a real commercial impact, and work directly with senior stakeholders – without the red tape.

Role & Responsibilities

As a CRM Specialist, you’ll hit the ground running – delivering high-impact campaigns, working closely with clients, and playing a key role in strategy development. You’ll manage multiple accounts and be involved in every stage of the process, from ideation through to execution and optimisation.

In this role, you’ll:

• Develop and execute full-funnel CRM strategies across email, automation, and retention channels
• Write conversion-focused email copy and design engaging templates that people want to open
• Use tools like Klaviyo (and others) to build workflows that drive retention, engagement, and revenue
• Report on campaign performance using real data to demonstrate impact and drive improvements
• Present directly to clients and contribute to wider business and campaign strategy
• Explore additional channels such as SMS and push notifications, where relevant
• Embrace AI tools to work more efficiently and creatively

You’ll work directly with the agency’s founder – your ideas won’t just be heard, they’ll be implemented.

Your Skills & Experience

You’re likely 1-3 years into your marketing career, and you’ve already got a solid understanding of what makes CRM campaigns succeed. You’re ready for more ownership and more creative control.

You’ll need:

• Proven experience delivering results through CRM/email marketing campaigns
• Excellent English language skills – both written and verbal – for client-facing communication
• Strong copywriting and email design instincts, with a commercial focus
• Hands-on experience with platforms like Klaviyo (others welcome too)
• Strong time management and multitasking abilities
• Familiarity with AI tools and a mindset that embraces smarter working
• Bonus points for experience with SMS, push notifications, or mobile CRM

Company Benefits

• Fully remote role with genuine flexibility over how and where you work
• Direct access to the founder and senior team – no layers of management
• Fast-track career growth with exposure to high-level strategy and major clients
• L&D support, regular socials, and team meetups
• Company pension

JOB : #3261994

Seniority level

• Seniority level
  
  Mid-Senior level

Employment type

• Employment type
  
  Full-time

Job function

• Job function Marketing
• Industries Marketing Services

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