Remote Social Media Producer & Manager

A client of Insight Global is seeking a motivated brand developer and editor with demonstrated proficiency in growing reach and engagement on social accounts, while also having the ability to create/edit the short-form video content they will be distributing. This position will be approximately 50% social media brand development & strategy and 50% Shorts/Reels editing, and will require the ability to transition between the creative processes for both.

• Promote Brand Identity:
  Establish a consistent, recognizable voice, visual style, and target audience persona across major and relevant digital channels, all aligned with AVC’s tone of ‘aspirational American history.’
• Content Strategy & Curation:
  Develop and publish high-quality viral content to grab attention and boost engagement. Lead creation of video Short/Reel products from moments at AVC events, interview shoots, and other brand-forward opportunities.
• Editing:
  Must be able to edit quality volume content, creating three high-performing vertical video Short/Reel edits per day from existing in-house media.
• Community Management:
  Actively engage with followers by responding to comments and encouraging user-generated content.
• Analytics and Optimization:
  Track performance metrics (views, watch time, retention, CTR, engagement) to iterate on content strategy and continuously improve results. Optimize edits, titles, SEO, A/B testing, etc.
• Platform Specialization:
  Understand unique position and operation of specific key platforms and cultivate content accordingly, with specific attention to You Tube, Instagram, and Facebook.
• Stay Updated and Collaborate:
  Keep up with algorithm changes and social media trends, and collaborate with the AVC team on integrating brand content and impact.

• Manage brand-forward communication assets, including periodic website updates and content & marketing decks.
• Coordinate in the development of branded merchandise and lead the implementation of online stores leveraging audiences across You Tube, Facebook, Instagram, etc.

• Bachelor’s Degree with 3+ years of professional experience in social media brand development & editing.
• Demonstrated interest and passion for brand development, culture, content creation, editing, and storytelling.
• Proven success in developing and managing social media on behalf of an organization or brand.
• Portfolio demonstrating proficiency in editing skills, specifically short content.
• Proficiency in editing in Adobe Premiere Pro, Photoshop, Illustrator, and other Adobe Creative Cloud Applications, as well as in relevant social media platforms.
• Willingness to go above and beyond in advance and through major AVC events and shows, most notably surrounding Memorial Day and Veterans Day.
• Superior communication and interpersonal skills, both in external engagement and internal team collaboration.
• Experience using and referring to brand style guidelines.

• Location in the Washington, DC area is preferred but not required.
• Strong interest in U.S. history and military history is a major bonus. Though knowledge of history is not required, enthusiasm to learn is
• Strong demonstrated performance with You Tube Shorts and Instagram Reels is preferred.