Senior CRM and Content Executive

Senior CRM and Content Executive, 12-Month Fixed Term Contract

The Senior CRM & Content Executive will play a key role in driving growth for our flagship platform Freely, the UK’s brand-new way to stream free TV. The role also contributes to the editorial content service on Freeview and Freesat.

Reporting to the Head of Digital & Portfolio Customer Engagement
, this is a cross‑functional position working with internal Marketing teams and collaborating daily with major broadcast partners including the BBC, ITV, Channel 4 and Channel 5.

Responsibilities

• Plan, launch and optimise CRM email campaigns and other customer‑facing content.
• Create and curate editorial content for the Freely editorial feed and partner platforms.
• Analyse performance data (Google Analytics 4, CRM analytics) to provide actionable insights.
• Collaborate with creative teams on copy, design and video production (Canva, Adobe Photoshop).

Qualifications

• Proven experience in a content‑led marketing role (agency or B2C) with a strong copywriting background.
• Knowledge of customer lifecycle journeys and test‑and‑learn approaches.
• Familiarity with creative tools such as Canva or Adobe Photoshop and experience using a CMS (Drupal desirable).
• Experience analysing and reporting on email, website and content performance (Google Analytics 4 or similar).
• Background in the television, entertainment or media sector is highly desirable.

Benefits

• Hybrid working pattern – flexible home/office arrangements.
• Central London office – South Bank, London.

Closing date: 4th January 2026

For the full job description and details on how to apply please visit