Social Media & Content Manager

Digitail is transforming the veterinary profession with innovative, customer-focused technology. We’re building the leading all-in-one operating system for animal hospitals, empowering veterinary teams to seamlessly manage client communication, patient data, medical records, scheduling, and billing—all in one place.

Fresh off our $23M Series B funding led by Five Elms Capital
, we’re entering an exciting new phase of growth — scaling our brand, deepening customer engagement, and expanding across North America.

We’re looking for a Social Media & Content Manager who blends creativity, storytelling, and modern B2B marketing instincts to make Digitail’s brand impossible to ignore. This isn’t a “post and pray” role — it’s part social media strategist, part content creator, and part on-camera storyteller. You’ll capture stories from real clinics, create scroll-stopping video content, and occasionally step in front of the camera yourself to help bring the brand to life.

If you love experimenting with new mediums, thrive in a fast-paced creative environment, and get a rush from seeing your content break through online — this role is for you.

Create daily social content across Linked In and Meta that tells the Digitail story through customer voices, product innovation, and thought leadership.

Film and edit short-form videos using tools like Riverside, Descript, and Cap Cut
; transform interviews and long-form videos into punchy social clips, reels, and carousels
.

Interview veterinarians, practice managers, and tech-forward clinics to produce authentic, emotionally engaging stories from the front lines of animal care.

Work closely with marketing leadership to turn company milestones, product updates, and events into high-performing social moments
.

Build and manage Digitail’s voice across Linked In, Instagram, Facebook, and emerging channels (e.g. Tik Tok or You Tube Shorts).

Develop content calendars and creative campaigns that balance education, humor, and thought leadership.

Monitor engagement trends and adapt content strategies to optimize reach, engagement, and share of voice.

Slice, remix, and repurpose existing video and podcast content into platform-native formats
.

Travel to U.S. veterinary conferences, trade shows, and customer sites to film on-location interviews, capture event highlights, and produce “real world” storytelling moments.

Partner with our event marketing and customer success teams to ensure the Digitail brand shows up authentically and memorably wherever we go.

Collaborate with agency partners and freelancers on larger shoots and paid social campaigns.

Experiment with new content formats and viral hooks to make Digitail stand out in the B2B veterinary space.

Partner with the broader marketing team to ideate campaigns that integrate social, events, and customer advocacy.

Track performance metrics and continuously optimize for growth, engagement, and pipeline influence.

3–5 years of experience in social media or content marketing, ideally at a fast-growing B2B SaaS company or creative agency.

Proven track record of creating viral or high-performing video content — you know how to hook attention in the first three seconds.

Deep familiarity with Linked In, Instagram, Meta, and short-form video platforms (bonus if you’ve tested emerging channels).

Comfort with tools like Riverside, Descript, Cap Cut, Canva, or Adobe Premiere to edit and produce assets independently.

Excellent interviewing and storytelling skills — you can make anyone (including yourself) comfortable on camera.

Creative instincts for visual design, copy, and tone — you know what feels native to each platform.

A builder mindset: you’re energized by testing, learning, and iterating quickly.

Willingness to travel across North America (10–20%) to capture real customer stories and event footage.

Bonus: experience in healthcare, pet care, or mission-driven tech brands.

Be the voice and face of one of the fastest-growing companies in veterinary tech.

Help shape how an entire industry talks about technology, innovation, and care.

Join a creative, collaborative, and ambitious team backed by top investors.

Enjoy a remote-friendly culture with opportunities for travel, creative freedom, and rapid career growth.