Sales Manager

Location:

Remote & Office based (Scotland — home working with regular UK travel)

Reports to:

Business Development Director

Company:
Inch Dairnie Whisky Ltd

Inch Dairnie Whisky Ltd is a modern Scotch whisky company based in Fife, built around innovation, precision, and a forward-thinking approach to whisky making. The business owns a diverse Scotch whisky portfolio spanning the innovative Inch Dairnie Distillery range, including Rye Law and Kin Glassie, alongside established global names such as Lauder’s and Islay Mist. Together, these brands reflect our commitment to combining progressive production methods with traditional craftsmanship to create whiskies with strong character and international appeal.

Our business is rooted in authenticity, long-term thinking, and collaborative partnerships. We are looking for an experienced and driven UK Sales Manager to help grow our presence and strengthen partnerships across the UK market.

The UK Sales Manager will be responsible for developing and executing the UK sales strategy for Inch Dairnie Whisky Ltd brands. The role will focus on growing distribution, strengthening trade relationships, managing key accounts, and increasing brand visibility across both on-trade and off-trade channels.

• Develop and implement a UK-wide sales strategy aligned with company growth objectives.
• Identify and deliver growth opportunities across on-trade and off-trade channels.
• Execute route-to-market strategies, working with distributors and direct trade accounts.
• Account Management
• Manage and grow relationships with key trade partners, wholesalers, and specialist retailers.
• Conduct regular market visits, tastings, and training sessions to support account development.
• Track and report on account performance, sales targets, market trends, and forecasting.

• Act as a passionate ambassador for Inch Dairnie and its whisky brands.
• Organise and attend whisky events, trade shows, tastings, and festivals across the UK.
• Deliver product education and training to trade and retail teams.
• Work closely with marketing and production teams to align sales activity with brand campaigns and stock availability.
• Provide regular sales performance updates and forecasts to the wider commercial team.

• Proven track record in UK whisky, premium spirits, or drinks sales.
• Strong understanding of the UK on-trade and off-trade landscape.
• Excellent interpersonal, communication, and negotiation skills.
• Ability to work independently and remotely with strong self-motivation.
• Willingness to travel extensively across the UK, with regular visits to Inch Dairnie in Fife.
• Full UK driving licence.
• Existing network of UK whisky trade contacts.
• Experience working with premium or craft spirits brands.
• Knowledge of Scotch whisky categories and production.
• Experience with UK national and regional accounts.

• Company car.
• Opportunity to represent one of Scotland’s most innovative whisky producers.
• A role with autonomy and influence in a growing business.
• Close collaboration with a passionate and knowledgeable team.
• Dynamic and enjoyable working environment.

At Inchdairnie we are a group of adventurous, grounded, skilled, and forward-thinking whisky-makers.

We have a distillery that builds on malt whisky tradition, while actively exploring and pushing the boundaries of Scotch whisky. Through our bold approach to flavours and innovation we strive to be the leaders in whisky flavour, creating unique spirit with respect for tradition. We have some amazing brand in Lauder’s, Islay Mist as well as the new brands from the distillery in Rye Law & Kin Glassie Single Malt.

We pride ourselves in our core values of Family, Passion, Integrity and are very much committed to creating an inclusive environment for all employees and encourage individuals from diverse backgrounds to apply.

Interested candidates should submit their CV, along with a cover letter to

Closing date for applicants is Monday 23rd March.