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Business Development Manager

Remote / Online - Candidates ideally in
Newton, Middlesex County, Massachusetts, 02165, USA
Listing for: Informa
Remote/Work from Home position
Listed on 2026-02-08
Job specializations:
  • Business
    Business Development
  • Sales
    Business Development, B2B Sales, Sales Development Rep/SDR, Sales Manager
Salary/Wage Range or Industry Benchmark: 100000 USD Yearly USD 100000.00 YEAR
Job Description & How to Apply Below

Overview

Company Description

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa Tech Target, you'll collaborate and grow alongside some of the industry's most respected experts. You'll work with leading brands and be exposed to world-shaping innovations. You'll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We're a vibrant community of world-class practitioners - over 2000 colleagues strong - with offices in 19 locations around the world. We're traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa Tech Target

Informa Tech Target (Nasdaq: TTGT) informs, influences and connects the world s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa Tech Target has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

  • Trusted information that shapes the industry and informs investment
  • Intelligence and advice that guides and influences strategy
  • Advertising that grows reputation and establishes thought leadership
  • Custom content that engages and prompts action
  • Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit  and follow us on Linked In.

For more information, visit  and follow us on Linked In

Role Objective

The role is centered on orchestrating go-to-market strategies to drive growth with a strategic and prolific focus on net new logo acquisition and untapped market penetration, while maintaining Omdia s high standards of client partnership and industry expertise.

Core Responsibilities

Lead systematic prospecting and execute strategic campaigns to win new customers, expand into new personas, and generate high-value opportunities within the technology sector. You will own the full sales cycle, from prospecting to deal closure, focusing on hunting net-new clients in technology and enterprise sectors to support their critical business objectives.

  • New Logo Acquisition Leadership: Live and breathe your key targets and own the entire sales process, from initial contact and qualification to negotiation and closing deals.
  • Go-to-Market Orchestration: Build and execute integrated sales motions uniting demand generation, Sales Development Representative s (SDR s) outreach, and hunting activities to land new accounts.
  • Systematic Prospecting: Develop repeatable and scalable processes for identifying and engaging new buyers, leveraging market intelligence, persona mapping, and competitive analysis to prioritize prospects.
  • Build client relationships and value proposition: Build trust with clients at senior levels to then align Omdia s insights, guidance, and tools with client priorities to demonstrate value.
  • Team Collaboration & Enablement: Work closely with Marketing, SDR, and Sales Enablement teams to orchestrate pipeline generation, share best practices, and maintain discipline in outbound hunting activities. Work with the wider Omdia analyst and consulting teams to ensure that clients are delighted with the service they receive
  • Performance Reporting: Deliver accurate forecasts and pipeline metrics focusing on prospecting conversion rates, net-new business growth, and campaign ROI.
Qualifications
  • 5+ years of experience selling technology or related market intelligence/research consulting services.
  • Experience selling into industries such as:
    • Cybersecurity
    • SaaS
    • AI
    • IT Infrastructure
    • Consumer Devices
    • Channel
  • Proven track record of net new business development ("hunter" profile) with demonstrated ability to penetrate untapped accounts and close deals in the $100K+ range.
  • Mastery of advanced B2B sales methodologies in consultative selling, solution selling, and complex pursuits for technology research and advisory services.
  • Experience in outbound prospecting and new logo acquisition.
  • Excellent communication and presentation skills, with the ability to articulate complex technological concepts to diverse audiences
  • Strong CRM and sales automation tool experience, including pipeline management and data-driven performance optimization.
Additional Information

We believe that great things happen when people connect face-to-face. That s why we work in-person with each other, or with customers and partners, three days a week or more. When you re not spending time together in one of our offices or other workplaces - like at an Informa event - you get the flexibility and support to work from home or remotely.

Tech Target, Inc., doing business as…

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