Trade Marketing Analyst

Align trade marketing initiatives by leveraging analytical tools, identifying new strategic opportunities; developing and updating sales plans to increase assigned area(s) sales and profitability.

• Coordinates, develops, and implements strategies for Category, Trade, and Shopper initiatives for assigned area(s).
• Develops department and category insights to deliver greater share of promotion, distribution, and shelving.
• Analyzes new growth opportunities by category; recommends new business opportunities.
• Evaluates and measures campaign results; recommends changes to strategy.
• Conducts promotional performance analysis; prepares sales and financial reports.
• Creates and delivers comprehensive category reviews and executes category initiatives with clients in collaboration with stakeholders including Revenue Management, Category Management, and Field Sales.
• Implements Trade Marketing strategies; tracks budget, communicates results, and makes recommendations to stakeholders.
• Other duties as assigned.

• Bachelor’s Degree in Business, Finance, Marketing or related field, or equivalent work experience.
• Two (2) years of trade marketing, brand management, or related experience.
• License/
  
  Certifications:
  
  N/A
• Preferred Qualifications:
  • MBA
  • 1 year broker or sales analyst role experience
  • Bilingual English/Spanish
  • Experience planning and managing P&L
  • Database management experience in SQL, ACCESS, or similar
  • Consumer Packaged Goods experience
  • Working knowledge of category management processes and applications
  • Experience in SAP, BW Analyzer, and High Jump
  • Working knowledge of consumption databases such as Nielsen
  • Strong business and financial knowledge with business analytics skills
  • Ability to plan, track, and evaluate trade management
  • Ability to make recommendations based on gathered/partial information
  • Ability to communicate across all levels and present complex ideas clearly
  • Strong troubleshooting and problem resolution skills
  • Proficient in Microsoft Office; advanced Excel (data analysis, pivot tables, complex graphs)
  • Ability to build professional relationships in cross-functional environments
  • Ability to work within a matrix organization

• Able to travel as needed.
• Remote role requiring standard Arizona business hours for meetings, collaboration, and operational needs.

• Usual office environment with frequent sitting, walking, standing, and occasional climbing, stooping, kneeling, crouching, crawling, and balancing.
• Frequent use of eye–hand–finger coordination for office machinery.
• Oral and auditory capacity for interpersonal and device-based communication.