Position
Senior Key Account Manager – Loblaws/Shoppers Drug Mart
Reports to:
Senior Director of Sales
We are looking for a driven and experienced Key Account Manager to oversee day-to-day engagement with Loblaws/Shoppers Drug Mart Category Manager teams; building strong partnerships and executing joint business plans. This role requires a strategic sales professional with direct experience managing Loblaws categories, preferably within the Natural channel, strong negotiation skills, and advanced proficiency in analyzing LDIA and Nielsen data to guide business decisions.
The ideal candidate will have a background in effective forecasting practices in a CRM system and working cross-functionally to achieve goals in distribution, volume, and trade spend profitability.
You will represent a leading brand committed to building healthier communities by selling top-quality products. In this role, you’ll collaborate with a high-performing team of Sales, Marketing, and Business Development professionals, contributing directly to the long-term growth and profitability of Silver Hills. Success will require agility and effectiveness in a fast-evolving environment while consistently delivering exceptional results.
Here is who you are…- You are health conscious and want to sell high-quality products in a 'better for you' category
- You love the challenge of hunting and pioneering for new business
- You enjoy building meaningful connections and delivering a great customer experience
- You would love to join a family-owned company and enjoy working in a constantly evolving environment
- You want to build your career in Sales conquering new heights and deepen your expertise as you move along
- You are a great communicator who can light up an audience with your positivity and approachable personality
- You can easily establish meaningful connections and build great relationships
- You are able to deliver high-quality work and meet deadlines
- You have strong initiative and follow-through
- You thrive in an entrepreneurial environment and work well under pressure
- You have strong knowledge and sales skills specific to Food and/or CPG/Food Service industry
- You have the knowledge of healthy eating and lifestyle choices
- You have solid sales forecasting, and strategic sales skills, with experience managing trade spend
- You have strong analytical and problem-solving skills
- You have excellent computer skills including MS Office Suite, MacOS, and more
- Bachelor’s degree/diploma in Business, Marketing, or a related field.
- You have 7-10 years’ as a Key Account Manager calling on Loblaws Head Office
- Experience directly managing Natural categories preferred, also having Shoppers Drug Mart Key Account Management experience is an asset
- Experience in understanding and managing P&L, and making profitable decisions to achieve both internal and customer objectives mutually
- Self-motivated and results-oriented with a proven track record of meeting or exceeding sales targets.
- Ability to work independently and manage time effectively in a remote work environment
- Serve as the primary contact for Loblaws/Shoppers Drug Mart, working closely with all divisional category teams to develop and implement sales strategies
- Deliver annual sales, distribution, and profit targets by negotiating effective promotional spend with ROI mindset, and effective trade spend management
- Develop and execute annual joint business strategies that align with the companies brand strategy and identify all opportunities for category growth within Loblaws/Shoppers Drug Mart across all divisions
- Lead the implementation of internal trade marketing strategies, off-shelf display opportunities, and any seasonal programs with each of the divisions
- Monitor each divisions performance using sales data, market insights, and portals to track progress and make informed recommendations
- Develop best practices and discipline around forecasting using all reports and trend analysis available from internal departments as well as customer POS data and customer demand planning reports
- Foster strong, multi-level relationships with key contacts at all…
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