Roadmap Product Marketing Manager

Company Overview

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity.

Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

As a Roadmap Product Marketing Manager at Docusign, this individual will serve as the strategic voice of the product's future, bridging product innovation with market demand. The role involves leading the development and communication of internal and external product roadmaps, translating complex technical advancements into compelling value propositions. This highly cross-functional position requires a blend of strategic thinking, operational rigor, and exceptional communication to ensure the product vision is clearly articulated, understood, and successfully brought to market.

This position is an individual contributor role reporting to the Director, Roadmap & Innovation Marketing.

• Drive development and maintenance of internal and external product roadmaps, ensuring alignment with product strategy and market needs
• Translate complex features and technical capabilities into clear, compelling value propositions for diverse audiences
• Manage and execute all communications related to roadmap updates, milestones, and strategic shifts
• Gather and synthesize market intelligence, competitive analysis, and customer feedback to inform product roadmap prioritization
• Coordinate cross-functional efforts to support product launches, growth initiatives, and sales enablement programs
• Support product naming, ensuring consistency and brand alignment across all internal and external communications Analyze existing workflows and trackers to identify inefficiencies, recommend, and implement best practices for enhanced productivity and streamlined release management
• Develop and monitor KPIs to assess effectiveness of roadmap communication and release processes, providing data-driven reports for continuous improvement

Hybrid:
Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

• 5+ years in B2B SaaS or enterprise tech product marketing, with deep understanding of complex sales cycles and IT buyer personas
• Experience in product marketing with strong program management/operations experience, leading complex marketing programs and GTM initiatives
• Experience with enterprise-level marketing and project management tools
• Bachelor's degree in Marketing, Business, Computer Science, or related field

• MBA or relevant Master's degree
• Outstanding verbal, written, and presentation skills; ability to translate complex technical concepts into compelling value propositions
• Ability to build relationships, influence without direct authority, and drive consensus across diverse, cross-functional teams
• Strategic mindset connecting product features to market trends and business objectives
• Strong analytical skills for interpreting market data, competitive intelligence, and performance metrics into actionable insights
• Highly organized, detail-oriented, capable of managing multiple complex projects and deadlines
• Ability to work independently, take initiative, and execute with minimal supervision
• Proactive problem-solver with a continuous improvement mindset
• E…