Partnerships Manager - North America

Location: Willow

Emplifi’s unified social media management platform empowers more than 20,000 of the world’s leading brands to revolutionize the digital and social customer experience. With comprehensive and integrated social media marketing, social commerce, and care, combined with unified analytics and AI, Emplifi fuels growth resulting in happy customers, increased product sales, and improved brand loyalty.

About the Partnerships Team

Emplifi’s partnerships team is spread around the globe and helps businesses to scale their digital CX innovations and operations internationally while supporting clients of all sizes.

As part of an international team, you will have the opportunity to work with colleagues from Sydney all the way to Sao Paulo, from New York to Singapore and be part of an ever‑growing family. You will be supported in your career by a team of professionals dedicated to your development, so that you can grow as a professional and a social media expert advisor.

Job Summary

We are looking for an entrepreneurial Partnerships Manager in North America to drive net‑new business growth by building and scaling a best‑in‑class agency & Digital Consulting partner ecosystem across North America.

This is not just another partner role, it’s your chance to design and lead a new go‑to‑market engine fueled by strategic digital agencies, marketing consultancies, and experience‑driven service providers. You’ll own the strategy, execution, and revenue impact of our agency channel, working cross‑functionally with sales, marketing, and product to unlock new revenue streams and accelerate market penetration. You will additionally manage a handful of agency partners from upsell, renewal and client management.

If you’re a deal‑driven, strategic builder who thrives in fast‑paced environments and knows how to turn partnerships into profit, we want to hear from you.

A remote position, this role can be based anywhere in North American Eastern Time Zone.

What You’ll Do Here Pioneer the Agency Partner Landscape

• Map the North American digital agency and consultancy ecosystem to identify high‑potential partners aligned with Emplifi’s ideal customer profile and market segments.
• Define the criteria, structure, and segmentation for our agency program with a focus on growth and scalability.

Recruit & Activate High‑Impact Partners

• Proactively identify, engage, and sign new agency partners with strong go‑to‑market alignment and the potential to deliver qualified leads, new pipeline opportunities for our Sales organization.

Deliver Revenue‑Generating Go‑To‑Market Plays

• Co‑create joint value propositions and campaign assets with partners, and execute integrated go‑to‑market plans that drive measurable demand.

Drive Cross‑Functional Execution

• Work closely with Account Executives, Customer Success Managers, and Marketing teams to fuel partner‑sourced pipeline and support deal acceleration.
• Collaborate with Legal, Product, and Finance to structure mutually beneficial and scalable partnership models.

Measure & Optimize Performance

• Establish and track KPIs across partner‑sourced pipeline, win rates, deal velocity, and customer retention.
• Continuously optimize partner engagement based on performance insights, market feedback, and evolving priorities.

What You’ll Bring to Us Proven Partner & Channel Leadership

• 5–7+ years in partner/channel management, business development, or agency ecosystem roles within SaaS, Mar Tech, AdTech, or CX platforms.
• Demonstrated success in partner acquisition, co‑selling, and pipeline/revenue generation.

Strong Agency and/or Digital Consulting Acumen

• Familiarity with how digital, performance, and creative agencies operate - including their business models, client acquisition methods, and service offerings.
• Existing relationships within the North American agency landscape is a major plus.

Influence & Cross‑Functional Execution

• Comfortable influencing across functions, aligning incentives, and navigating complex stakeholder environments.
• Exceptional communication, negotiation, and strategic thinking skills.

What We Offer

• International, fast paced and growing environment
• Chance to work with the world’s biggest brands at the CX tech leader
• Agile…