Senior Monetization Manager - Ads; f​/m​/x

Your mission

As a Senior Monetization Manager you are part of the Product Live Operations team. You will shape how our rewarded user acquisition ad platform delivers high-value ad campaigns for free-to-play (F2P) mobile game developers. You will collaborate with game studios and internal teams to ensure our reward flows and value propositions integrate seamlessly with each game's existing monetization and progression design.

You will analyze user behavior, campaign performance, and partner needs to identify and leverage opportunities that improve revenue outcomes for our advertisers, while safeguarding a positive player experience. In your role you will be the link between our B2C business model and our B2B advertiser clients.

Key Responsibilities

• Define and optimize rewarded ad monetization strategies across our platform, ensuring they complement in-game economies and progression structures.
• Analyze user acquisition and user behaviour data to identify high-value opportunities that improve campaign performance, reward experiences and platform performance.
• Collaborate with product, design, analytics and sales teams to develop reward experiences that feel native to games monetization flows.
• Translate insights into actionable recommendations for improving ad formats, reward logic and value delivery to both players and partners.
• Lead experiments and A/B tests to validate new reward concepts, optimize placement strategies and refine predictive models for reward flow experiences.
• Communicate results and strategic recommendations clearly to internal stakeholders and advertisers.
• Monitor industry trends in F2P gaming, rewarded ads, and mobile monetization to inform our product roadmap and strategy.

• 5+ years of experience in monetization, UA, or ad-tech, ideally within the F2P mobile gaming ecosystem.
• Demonstrated success improving revenue or campaign performance through data-driven insights and optimization.
• Strong analytical skills and comfort working with large datasets, predictive analytics, and experiment design.
• Excellent communication skills and proven ability to work cross-functionally with product, data, sales and external game teams.
• Passion for mobile gaming, ad tech, and understanding of player psychology and value perception in rewarded environments.

• Work-Life Balance: 30 days of paid vacation.
• Commuter Benefits: Public transportation tickets provided.
• Professional Development: Annual education budget of €1,500.
• Workation Opportunities: Combine work and vacation annually.
• Wellness: Access to over 7,000 gyms and spas in Germany through Wellpass.
• Catering: Monthly team lunches, daily fruits, vegetables, and a variety of beverages.
• Flexibility: Flexible working hours and hybrid work model.
• Corporate Benefits: Exclusive discounts for major brands and platforms.
• Diversity: Join an international team with diverse cultural backgrounds.
• Fun and Games: Socializing area for relaxing activities during the workday.

Please note:

this is not a remote only position, we offer you a flexible hybrid model here in Hamburg, Germany - working from home on Mondays & Fridays, coming to the office on Tuesday, Wednesday & Thursday!