Senior Data Analyst; Digital Marketing Data Focus

Senior Data Analyst (Digital Marketing Data Focus) (all genders)

Limited | ICOE Data

Senior Data Analyst (Digital Marketing Data Focus)

We are seeking a Senior Data Analyst who will own the transformation layer between raw marketing data and business-ready insights.

This role combines ETL/ELT development, marketing data modeling, and BI dashboard engineering. You will work closely with both internal and external stakeholders to deliver reliable, scalable reporting foundations.

• BI Development
  • Develop and maintain advanced dashboards in Tableau and Looker Studio.
  • Build reusable reporting frameworks for campaign performance and attribution.
  • Implement standardized KPI definitions across business units.
  • Optimize performance of dashboards connected to Big Query.
• Data Modeling
  • Collaborate with various areas of digital marketing to translate architecture into reporting layers.
  • Develop SQL-based transformations within GCP (Big Query).
  • Build and maintain data-marts tailored for digital marketing analytics.
  • Ensure consistency between GA4, Adobe Analytics, and reporting outputs.
  • Design, build, and maintain ETL/ELT pipelines to transform raw marketing data into structured, reporting-ready datasets within GCP.
• Governance & Enablement
  • Document KPI definitions and reporting logic.
  • Maintain BI best practices and naming standards.
  • Support user training and enable self-service reporting capabilities.

• 7+ years of experience in BI development.
• Advanced SQL skills (Big Query required).
• Strong experience with:
  • Experience building marketing performance dashboards.
  • Fluent English (C2 level, written and spoken).
  • Strong data storytelling skills.

• Familiarity with tracking architecture concepts.

• 🌍
  International & Inclusive Team:Collaborate with colleagues from around the world in a fun and supportive environment.
• 🍽️
  Meal Vouchers: Enjoy subsidized lunches with our meal voucher program.
• 📚
  Career Development: Access training and growth opportunities to help you thrive professionally.
• 🏠
  Hybrid Work Flexibility: Work from home on Mondays and Fridays to support your work-life balance.
• 🐶
  Pet-Friendly Office: Bring your furry companions to work — we’re happy to have them!
• ✈️Remote Work Abroad:Work from another country for up to two weeks per year.
• 🏢
  Modern Workspace: Ergonomic setups and top-tier infrastructure to help you do your best work.
• Fresh fruit baskets to keep you energized
• Ergonomic workstation
  s for comfort and productivity
• Access to the corporate benefits platform
  with exclusive offers
• Company contribution toward your gym membership
  to support your physical health
• Subscription to a
  mental health app for emotional and psychological well-being

We provide a work environment where you can grow and make an impact. If you want to be part of a very international team with a collaborative spirit, click on Apply Online
.