Product Manager II, Downstream Marketing
Listed on 2026-03-12
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Marketing / Advertising / PR
Marketing Manager
Mar 05, 2026
Who We AreABOUT ENOVIS
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company's extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit
What You’ll DoAt Enovis we pay attention to the details. We embrace collaboration with our partners and patients, and take pride in the pursuit of scientific excellence - with the goal of transforming medical technology as we know it.
Because that’s how we change the lives of patients for the better. And that’s how we create better together. Why work at Enovis? See for yourself.
As a key member of the Marketing team you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.
Job TitleProduct Manager II, Downstream Marketing
Reports ToSr. Director, Marketing - Advanced Reconstruction
LocationRemote
Business Unit DescriptionFoot and Ankle
High-Level Position SummaryWe are seeking a skilled and experienced Product Manager to join our team. The position is responsible for developing and leading the execution of comprehensive downstream marketing strategies for assigned Foot & Ankle product lines, driving revenue growth through a customer‑centric approach, launch excellence, and strong cross‑functional collaboration. This role partners closely with sales, medical education, and internal stakeholders to translate market insights into effective positioning, messaging, and commercial initiatives that accelerate adoption and sustain long‑term portfolio performance.
Key ResponsibilitiesThe following are the primary duties and responsibilities of this role. Other related duties may be assigned to meet the business need.
Downstream Marketing Strategy- Lead downstream strategy development for both sustaining and NPI product lines
- Develop targeting, positioning, claims, messaging, and sales tools for assigned product lines
- Lead commercial launch strategy, tactics, and execution
- Develop and execute pricing strategies
- Know marketing communication channels and how to effectively utilize them
- Work closely with marketing communications to develop messaging strategies and omni‑channel campaigns
- Develop deep clinical and technical knowledge for assigned product lines
- Develop and communicate objectives for clinical studies and testing to support claims and messaging
- Present frequently to senior leadership team
- Work closely with sales training / sales enablement to set training strategy for the product or portfolio
- Provide responsive sales support
- Communicate frequently with top sellers to understand needs and opportunities
- Partner with distributors to identify targets and assist in selling activities
- Partner with medical education to create events and agendas
- Lead surgeon training for assigned product lines
- Present product features, benefits, and surgical techniques to surgeon customers
- Communicate frequently with customers to deeply understand unmet needs and growth opportunities
- Maintain a strong understanding of the competitive landscape and market trends
- Analyze sales and market data to assess product performance and identify opportunities to accelerate growth
- Develop and track KPIs
- Work closely with demand planning to develop forecasts for assigned product lines
- Support the field inventory team to optimize inventory usage
- Assist upstream marketing in product development activities
- Support product rationalization and obsolescence strategies and execution
- Bachelor’s degree
- 4+ years of medical device marketing or sales experience
- Ability to travel up to 50% of the time
- Ability to sit and stand…
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