Regional Sales Manager

The Regional Sales Manager is responsible for profitable growth in sales, revenue through planning, and management of a sales team in a specified region or geographical area. The regional sales manager provides ongoing support to distribute and execute Safilo’s go-to-market strategy to grow Safilo’s portfolio of products.

Relying on superior leadership and interpersonal skills, you will personally interact with our customers and sales agents on a daily basis in order to achieve the company’s significant quantitative sales targets.

• Manage a team that can/will include independent contractors (1099) and employees (W2)
• Coach sales reps, using non-directive coaching, to improve their selling
• Conduct frequent ride-alongs with reps to observe and coach sales skills
• Conduct quarterly performance/expectations reviews with each rep on your team
• Network, recruit, and hire new reps for open territories
• Determine compensation for specific territories and reps
• On‑board new reps within your region and implement the Safilo sales process
• Build synergy markets to help reps sell as a team
• Help maintain and drive additional sales in regional key accounts
• Develop a territory strategy to share with director of sales and drive on a consistent basis
• Manage and be accountable to your regional P&L and sales targets
• Build sales plans for assigned region incorporating commercial and brand priorities
• Be an engaged member of the 3O’s (opticians, optometrists, and ophthalmologists) leadership team and attend mandatory meetings
• When needed, provide disciplinary accountability for sales agents in the region
• Review and approve travel and expense reports for employees
• Spend four days per week in the field
• BA/BS Degree or equivalent management experience
• Must currently live within the region and be available for regular travel 80% of the time in the identified territory
• 10+ years of direct sales experience in eyewear or a related industry, with proven track record of results
• 4 days a week in field expected
• Sales Force software experience is a plus
• Strong interpersonal, written, and verbal communication skills
• Proven track record of delivering growth and results
• Excellent training and presentation skills
• Strong ability to problem solve, anticipate challenges in advance, and propose solutions
• Ability to embrace and follow corporate direction, especially in reference to closures and openings
• Strong organizational and time management skills
• Highly professional and strong fashion sense
• Strong business judgment and negotiation skills
• Team player with strong leadership qualities
• Strong PC skills, including Excel, Word, and Power Point