Growth Marketing Associate

Responsibilities

• Assist in end-to-end lead generation across paid, organic, and marketplace channels
• Support in the design and optimize funnels from first touch ? MQL ? SQL
• Partner with Sales to align on ICPs, lifecycle stages, and handoffs
• Track and improve conversion rates, CPL, CAC, and pipeline contribution
• Assist in the planning, launch, and optimize paid campaigns across platforms such as Google, Meta, Linked In, and marketplaces
• Collaborate in managing budgets, performance reporting, and ROI optimization
• Contribute in the testing creative, audiences, and offers to drive scalable growth
• Contribute to social strategy focused on reach, engagement, and demand creation

• 1 to 3 years of experience in growth, demand generation, or performance marketing
• Proven experience in supporting stakeholders who own multiple channels (paid, social, web, marketplaces)
• Strong hands-on experience with Hub Spot (marketing + ops)
• Data-driven mindset with experience reporting on funnel and revenue metrics
• Comfortable working with and supporting stakeholders who are building systems from scratch
• Experience working closely with Sales teams

• B2B, B2C, or hybrid go-to-market experience
• Marketplace or ecommerce growth experience
• Experience in supporting the scaling of marketing in a high-growth environment