Product Marketing Strategist

Overview

We are seeking a strategic and high-impact Product Marketing Strategist to bridge the gap between product capabilities and market success. You are a storyteller who can navigate the Kinective ecosystem to drive go-to-market (GTM) execution and value-proposition development for our suite of solutions.

The ideal candidate is a proactive thinker who enjoys translating complex technical features into compelling narratives that resonate with clients and partners. You value a "we're all in this together" mindset and enjoy working at the intersection of Product Management, Sales, and Marketing to drive adoption and growth.

• GTM Execution Support
  :
  Partner closely with the Director of Product Marketing to assist in the rollout of comprehensive go-to-market plans for new products and features, ensuring timelines are met, stakeholders are informed, & deliverables are high-quality.
• Customer & External Communications
  :
  Manage the execution of external-facing communications for new product launches, ensuring our clients and partners stay informed and engaged through clear, consistent messaging.
• Client Advocacy & Success Stories
  :
  Lead the development of high-impact case studies and testimonials that showcase Kinective’s value; you will play a key role in identifying and capturing success stories from our user base.
• Advisory Board Coordination
  :
  Support in the management and facilitation of our Customer and Fin Tech Advisory Boards, acting as a liaison to ensure these groups provide meaningful feedback and remain deeply connected to our mission.
• Sales Enablement Content
  :
  Assist in the building and maintenance of essential sales tools rooted in our products (e.g. pitch decks, collateral, ROI calculators) that translate our core positioning into materials that help the sales team win.
• Coordinated Marketing of Our Products
  :
  Collaborate with the Marketing team to provide the strategic foundation for lead-generation campaigns, webinars, and content.

• Strategic Storytelling
  :
  Proven ability to synthesize complex information into actionable strategies and simple, powerful stories.
• Communication
  :
  Exceptional writing and presentation skills; you are comfortable writing technical one-pagers and presenting to leadership.
• Collaboration
  :
  You enjoy acting as a connector between cross-functional teams and can manage multiple projects simultaneously in a fast-paced environment.
• Problem-Solving
  : A critical thinker who can anticipate market needs and develop creative solutions to address industry challenges.

Necessary

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2–3 years of experience in product marketing, ideally within SaaS or Fin Tech.
• Demonstrated success in developing internal/external messaging and GTM plans for enterprise-level solutions.
• Experience working in a fast-growing or Private Equity-backed organization (Preferred).

We’re transforming our industry. You’re hopping into a rocket ship when you join the Kinective team. We have our sights set on becoming the go-to banking technology enabler, giving our customers total freedom in choosing any system, technology, or provider to scale their innovation efforts and have it integrate with their banking core. Oh, and we should mention, we’re the only ones doing that right now.

We love our customers (and they love us, too). Creating incredible customer outcomes is a unifying value at Kinective, with over a 95% customer retention rate.

All the benefits. We care about you on and off the clock, which is why we are proud to offer plenty of great benefits to choose from. A generously flexible PTO, medical, dental, vision, even pet insurance, just to name a few.

We’re cool people building cool stuff. Underneath all the banking acronyms and terminologies is a team of driven people building the future of banking. We value a workplace that allows us to work hard, be challenged, and ultimately be supported in our endeavors.

Bid adieu to snooze-fest corporate gigs. At Kinective, we believe that balance is key. We know how to have fun, and how to hit deadlines. We know how…