Product Marketing Manager; m​/w​/d hip replacement Germany

At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient’s mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds.

As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talent team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels included, respected, empowered and recognised.

As Marketing Manager Hip replacement (m/w/d) you are responsible for shaping the product portfolio strategy and share product specific input with the Marketing Lead. Providing guidance on topic focus and prioritization are part of the role: day-to-day management and implementation of the EMEA Segment Strategy, co‑ordination of NPI launch plans and rationalization projects. The role involves developing strategic marketing plans in collaboration with country management teams to ensure alignment with global priorities and EMEA KPI’s in alignment with the Marketing lead.

• Contribute to develop and form the EMEA Segment Strategy for Hip
• Main contact for hip marketing related topics for Germany or Switzerland and Austria
• Lead the commercialization of the Zimmer Biomet Segment portfolio in the EMEA market
• Support Commercial team in sharing product expertise (e.g., training, selective key accounts support)
• Design the promotional and communications mix with marketing communication partners for core EMEA strategic brands
• Closely collaborate with Zimmer Biomet Institute to set‑up a comprehensive medical education program to train surgical professionals on the safe and effective use of focused brands
• Create product training and development programs for internal staff in collaboration with the Zimmer Biomet Sales Academy
• Co‑ordinate the NPI plan for the EMEA region and liaise with Demand planning team to ensure mid‑ and long‑term forecasts are directionally correct
• Plan the marketing initiatives for the attractiveness of the focus brands
• Coach and support in‑country sales and local commercial leads across the EMEA region
  
  Provide hands‑on implementation support for new product launches/introductions in markets
• Create alignment with the other RECON DTS segments to drive cross‑selling opportunities

• Profound technical knowledge of the Hip Replacement Segment
• Experience in development and implementation of marketing strategies and tactics
• Ability to apply key industry trends to the development and/or enhancement of Zimmer Biomet’s Segment footprint in EMEA
• Strong skills in launching new products, developing and promoting successful product strategy
• Critical thinking and strategic skills necessary to effectively execute deliverables and identify opportunities
• Able to build credibility quickly with people at all levels of the organization including Senior Management (both within Zimmer Biomet as well as with Hospital personnel.)
• Strong communication and presentation skills business fluent in German and English.

• B.
  
  A. or B.S. in Business or Marketing, Med Tech or in a related field
• Minimum of 6 years professional work experience in a marketing or product management role, ideally within the Medical Device industry
• Experience with selling and implementing strategies on a national/international basis within the healthcare environment

40-50%

At Zimmer Biomet, we believe inThe Power of Us, which means that we are stronger together. We are committed to creating an environment where every team member feels included, respected, empowered, and celebrated.

• Competitive salaries with attractive bonuses and annual salary rounds
• Capital‑forming benefits and ongoing coaching and talent development
• Flexible working model and mobile working
• Recognition bonuses and awards for commitment
• Share program and corporate benefits

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We welcome applications from all people regardless of their ethnic, national, or social background, gender, disability, age, or sexual identity.

EOE/M/F/Vet/Disability