Franchise Head Solid Tumor – Germany

Location: Germany

BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.

Reporting to the Country General Manager and member of the Country Leadership Team, the Franchise Head Solid Tumor holds full accountability for the strategic execution, and performance of the local Solid Tumor franchise. Along with extensive experience in portfolio management and the pharma industry, this role requires strong commercial acumen, strategic leadership and enterprise mindset to achieve portfolio P&L goals and ensure sustainable growth.

This role will be responsible for localizing and executing the commercialization strategy for solid tumors assets. This includes evaluating market research, field insights, business opportunities, potential risks, and public health needs, and translating these insights into actionable initiatives able to drive operational excellence, expand brand market share and reinforce brand positioning in the national solid tumor landscape.

The Franchise Head oversees the sales and marketing teams, managing the end-to-end commercial lifecycle, from pre-launch planning and launch readiness to full commercialization and lifecycle management.

This position will work closely with Business Operations, Medical Affairs, Market Access, Finance and Regulatory teams to identify and execute business opportunities. The role also requires navigating a matrix organization effectively, partnering with Regional and Global teams to align strategies and achieve business objectives.
** Essential Functions of the job:
**** COMMERCIAL STRATEGY & LEADERSHIP
*** Develop and execute commercial business plans for solid tumor assets, ensuring alignment with global/regional priorities
* Analyze market dynamics to achieve sales, market shares and profitability targets
* Provide strategic insight and commercial direction to develop current and new business opportunities.
** MARKETING & SALES OVERSIGHT
*** Direct all Sales & Marketing operations by designing go-to-market strategy, leading the development and implementation of innovative marketing campaigns and overseeing field force deployment and key account management
* Drive commercial excellence and ensure execution in the field in line with the commercial strategy
* Lead the annual Country Brand Plan and tactical execution
* Contribute to the affiliate’s Annual Operating Plan (AOP) and Long-Range Plan (LRP), ensuring forecasts and strategic priorities reflect market potential and unmet needs for pipeline and commercial assests
* Implement lifecycle management strategies in the national market.
** EXTERNAL CUSTOMER RELATIONSHIP MANAGEMENT:
*** Engage proactively with key external stakeholders, including national Key Opinion Leaders (KOLs), healthcare providers, patient advocacy groups and institutional partners to ensure optimal product positioning
* Represent the company at industry conferences, meetings, and events, strengthening stakeholder relationships.
** CUSTOMER-CENTRIC APPROACH**:
* Champion innovative, customer-centric commercialization and marketing programs, ensuring that customer feedback and insights are integrated into product development, commercial strategies, and patient support initiatives.
** EFFECTIVE FINANCIAL PLANNING**:
* Ensure financial planning is robust
* Review results to identify variances and develop action plans to address issues
* Manage expenses to budget and deliver targeted profit contribution.
** CROSS-FUNCTIONAL COLLABORATION**:
* Work closely with cross-functional teams, including Market Access, Medical Affairs, Business Operations, Finance and Regulatory ensuring an integrated approach to commercialization within the country and thus addressing market opportunities.
* As a member of the European solid tumor regional governance, collaborate and provide input to regional forums to further operationalize and tailor global strategy to Europe and Local needs
** MARKET INSIGHT & DATA-DRIVEN DECISION MAKING**:
* Act as the…