Country Manager​/Lead Germany

HR at COCA | Fintech | Web3 | Blockchain | Crypto

We’re hiring: COCA Country Manager / Lead - Germany

This is a high-impact entrepreneurial role for someone who wants ownership, autonomy, and real impact
. You’ll be running COCA’s German market, driving growth, building community, and shaping our presence locally. Low fixed base,
uncapped upside
, directly tied to MAU growth, card activations (FTDs), and market traction.

COCA is redefining digital banking by combining the stability of a stablecoin-native platform with the flexibility of modern banking and crypto services. Our mission is to make managing, spending, and earning crypto assets seamless, secure, and rewarding.

We empower users to access financial freedom with confidence, offering a secure environment where crypto and banking converge.

• Strategy & Growth: Develop and execute country-specific GTM driving market entry and expansion (utilising community engagement, paid marketing, referrals, campaigns).
• Localize product: Tailor global product and strategies to fit local culture, regulations, and economic conditions (through paid marketing, referrals/affiliates/IBs, community engagement, partnerships).
• Community Building: Foster a strong and engaged local community around COCA’s crypto card product.
• Navigate regulations: Understand regulations and make sure COCA operates compliantly.
• Representation:
• Growth OKR: Drive MAU and card FTDs.
• Cross functional collaboration: Work closely with marketing and product teams for local activation, features, campaigns, and referral mechanisms.
• Strong business acumen (finance, marketing, sales).
• Excellent communication, leadership, and interpersonal skills.
• Deep understanding of local business practices, culture, and political landscape.
• Strategic thinking and problem-solving abilities.
• Deep involvement in the local crypto community (own networks is a plus).

• Candidate must be located in Germany
  .
• Work closely with our global teamეთი remotely
  .

Interested?

Shoot us a message or apply directly - we’d love to hear from you and chat about how you can help COCA grow in Germany!

Director

Full-time

Project Management and Information Technology