VP, Retention & Lead Strategy Manager - C13

The Retention & Lead Strategy Manager is a senior level position responsible for the formulation and implementation of long and short-term strategic plans and objectives to increase market share/penetration and maximize opportunities for growth throughout the marketplace. The Retention & Lead Strategy Manager provides product specialists with qualified referrals for cross-sell. Employees in this role also assist in closing deals across all products, oversee and ensure safe and sound underwriting/credit practices and overall leadership of a sound lending activity.

• Drive sales behavior to ensure customer satisfaction and develop/enhance processes to ensure quality of delivery for products and services
• Lead discussions, analysis, adaption, and implementation of sales initiatives
• Monitor platforms to ensure adherence to compliance for security and regulatory requirements as well as improve liability position, risk control, and security
• Assist sales function with product improvements, sales and advice tools, and development programs
• Drive success of sales practices
• Reconfigure branch/sales processes to enable remote engagement with customers
• Work with vendors and internal teams to achieve full integration of hardware, software, and services
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

• 6-10 years of relevant experience
• Experience in sales support function, program management, and Salesforce programs required
• Experience in Retail Banking, Financial Services, or Wealth Management industry preferred
• Experience in Project Management, Project Management Office, or practices at a regional level in a financial institution preferred
• Working knowledge of project management methodologies, tools, and techniques
• Proficient computer skills with a focus on Microsoft Office applications (excel proficiency strongly preferred), SharePoint, Gantt charts, and Visio
• Consistently demonstrates clear and concise written and verbal communication as well as demonstrated presentation skills

• Bachelor’s degree/University degree or equivalent experience
• Master’s degree preferred

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

Primary

Location:

Ofallon Missouri United States

Job Family Group:
Consumer Sales

Job Family:
Consumer Sales Support

Time Type:
Full time

Primary Location Full Time Salary Range: $96,400.00 - $

In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit  Available offerings may vary by jurisdiction, job level, and date of hire.

Anticipated Posting Close Date:
Mar 05, 2026

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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