Manager, Creator and Content Marketing Novato, California,

Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios responsible for developing 2K’s portfolio of world-class games across multiple platforms, include Visual Concepts, Firaxis, Hangar 13, Cat Daddy, Cloud Chamber, and HB Studios. Our portfolio of titles is expanding due to our global strategic plan, building and acquiring exciting studios whose content continues to inspire all of us!

2K publishes titles in today’s most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment.

Our team of engineers, marketers, artists, writers, data scientists, producers, problem solvers and doers, are the professional publishing stewards of our growing library of critically‑acclaimed franchises such as NBA 2K, Battleborn, Bio Shock, Borderlands, The Darkness, Mafia, Sid Meier’s Civilization, WWE 2K, and XCOM.

At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We are dedicated to diversity and inclusion, and want our community of candidates to reflect this commitment. We encourage all interested applicants to explore our global positions.

2K is headquartered in Novato, California and is a wholly owned label of Take‑Two Interactive Software, Inc. (NASDAQ: TTWO).

We are seeking a Marketing Manager to work in tandem with Ronnie2K and his content team to establish creator programming for 2K. This person should be obsessed with taking influencer, culture, and social media marketing to a whole new level alongside the amazing products 2K puts out. There is tremendous opportunity with the superstar celebrities, athletes and personalities that we get the pleasure to work with and truly the ideal candidate is going to be excited to take this golden opportunity to innovate the space culturally in a way few brands can.

You’ll be a true insider to the brand and get to work on all the exciting ingredients that make the 2K elixir like nothing else. Who’s going to step up for this exciting role and take us to new heights?

• Be the global ambassador for all internal 2K creators including Ronnie2K, creating and presenting strategic plans to senior management and the international marketing/partnership teams as well as developers
• Identify and advocate initiatives that will improve player acquisition and retention on social channels, live streaming and, ultimately, the products
• Develop the strategy to drive innovative, dynamic concepts with our external licensees and partners alongside our partnership team.
• Lead short, medium, and long term creator/Ronnie2K content conceptualization and planning that’s informed by the overall social strategy. This includes seeing content plans through conceptualization to execution, developing cadences, copywriting, asset coordination, and postings
• Interface with internal departments to facilitate content opportunities. This includes working with teams such as influencer, brand, athlete relations, partnerships, creative services, and others
• Develop relationships with key internal product stakeholders to keep up to date on their latest initiatives and how creator team/Ronnie2K can uplift along with reporting back key results to story tell wins
• Lead collaborative cross‑functional team meetings to ensure the creator/Ronnie2K strategy/execution is communicated clearly and aligned to the global brand objectives and product live service strategy
• Manage internal workflow of asset creation including key art, social content, trailers, brand design artwork, CRM needs (email images & copy), and more. Work with Producers to ensure quality is up to par for all assets including accurate spelling, required legal copy, ESRB ratings, correct end slate CTA's, and ensure files are error free in order to reduce project risk throughout the production process
• Collaborate as needed to brief in content projects and provide compelling influencer‑led content that will engage fans on our aggregate social media channels
• Build, maintain, and…