Parts Advisor
Listed on 2026-01-16
-
Sales
Sales Development Rep/SDR
Job Title:
Parts Advisor / Sales Advisor
Location:
Northampton, NN5
Salary:
Up to £32,000 per annum
Reports to:
Branch Manager
Company:
Confidential
Job Purpose
The purpose of this role is to consistently deliver required sales margin and contribution targets by increasing revenue through proactive telephone, email, and branch-based sales activity, while providing a high standard of customer service. The role supports business growth through effective sales processes, customer engagement, stock control, and operational accuracy.
Key Responsibilities
Sales & Customer Service
- Answer inbound telephone sales enquiries within five rings and respond to email enquiries promptly.
- Accurately log all enquiries, quotes, orders, and customer requirements on the internal sales system.
- Identify customer needs and confirm product availability, pricing, and delivery requirements.
- Proactively upsell and cross-sell complementary products to maximise order value and margin.
- Make outbound sales calls to existing and lapsed customers to generate additional revenue.
- Assess local market conditions and identify sales opportunities using Linked In, Facebook, and other social media platforms.
- Maintain excellent customer service standards in line with agreed service level agreements.
Sales Processing
- Capture full customer order details, including part requirements, availability, and delivery expectations.
- Advise customers on secondary or related parts required to complete their order.
- Create pick notes for confirmed sales to enable warehouse order fulfilment.
- Convert pick notes into invoices once orders are picked and prepared for dispatch.
- Ensure payment is received prior to order processing for all cash sale transactions, including trade counter and delivery orders.
Pricing & Margin Control
- Apply pricing and margin structures for national and regional customers in accordance with contractual agreements.
- Set pricing for branch and trade counter customers generating annual revenue under £50,000, in agreement with the Branch Manager.
- Ensure all pricing decisions meet or exceed expected margin and KPI requirements.
Credit Notes & Returns
- Process credit notes for returned parts due to damage or no longer being required.
- Issue credit notes against the original invoice using the internal system.
- Ensure customers receive credit note documentation and that records appear accurately on monthly statements.
Delivery Planning
- Plan customer deliveries in line with agreed timescales and service expectations.
- Use delivery management software to schedule efficient delivery routes, considering mileage, routing, and fuel efficiency.
- Ensure drivers receive accurate delivery instructions and that proof of delivery is obtained.
Stock Management
- Participate in the annual stock take process.
- Accurately count assigned stock areas and record results on stock sheets.
- Input stock count data into the internal system and support variance investigations where required.
- Assist in maintaining accurate stock levels to meet customer demand.
Procurement
- Source parts from approved suppliers when items are not held in branch stock.
- Raise purchase orders with accurate customer order references.
- Book goods received into the system and ensure correct linkage to customer back-orders.
- Support timely dispatch and invoicing of customer orders once parts are received.
Skills & Experience
Essential
- Previous experience in a sales, parts, or customer service role
- Strong telephone and email communication skills
- Commercial awareness with the ability to understand pricing and margin
- High level of accuracy and attention to detail
- Ability to work effectively in a fast-paced environment
- Confident use of computer systems and sales software
Desirable
- Experience in an automotive, trade, or parts environment
- Knowledge of stock management and procurement processes
- Experience using CRM, ERP, or dispatch systems
- Social media prospecting experience
If you feel you have the right skills for this role please apply today and contact me directly on (url removed)
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