Sr. Advertising Specialist

Overview

ASSISTING ADVERTISING MANAGER IN ASSURING ALL CUSTOMERS ADVERTISING NEEDS ARE BEING MET.

Entry Level/Hourly

• Initiates, develops, automates and coordinates effective design solutions for ad layouts.
• Prepares and oversees all activities associated with final design and production.
• Exercises good judgment in recommending formats and innovative graphics options to maximize impact and remain competitive.
• Supervise and oversee work of ad specialists.
• Coordinate any necessary photography for project being developed when needed.
• Responsible for generating over 100 ad pages weekly.
• Produce ad layouts to meet the guidelines given by retail customers.
• Determine the appropriate version for ads based on customer needs.
• Determine which products to include in ad based on region and information from directors of Galaxy/IGA/Piggly Wiggly.
• Generate proof, send to customer and make appropriate changes based on customers specifications.
• Release ads, grids and run list to ensure accurate print versions and distribution.
• Preparing files for email blast and providing accurate info for social media.
• Keep Advertising Manager informed on progress of weekly ads.
• Communicate with the Galaxy/IGA/Piggly Wiggly advertising customers and departments to ensure that ad layouts meet customer expectations.
• Provide support to all MDI departments in preparing window signs, newspaper ads, bag stuffers, ad layouts, digital coupons, etc.
• May be required to perform other tasks as necessary.

• Two year degree or 5 years equivalent experience in graphic design, marketing, ad layout, etc.
• Must have good time management, organizational, interpersonal, and communication skills.
• Ability to work well and communicate with customers and vendors.
• Must be able to work well under pressure and meet weekly and daily deadlines.
• Must be self motivated and creative.
• Excellent knowledge of Adobe software:
  InDesign, Photoshop, Illustrator; also Microsoft Excel.
• #LI-VP1