Sales Representative Specialist - eTourism

Overview

We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100. Our purpose is to connect our customers to information and people that help them know more, do more and be more. We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development programmes for individuals and businesses.

This role is based in our Norcross, GA office. Join our dynamic eTourism team and play a pivotal role in expanding the premier event for destination marketing professionals and travel industry innovators. As a Sales Representative Specialist, you ll drive growth in our marketer registration base while maintaining the high-quality audience that sets eTourism apart in the industry.

Registration Growth & Audience Development

• Expand marketer registrations beyond our current North American & Canadian DMO base to include hoteliers, resorts, and attractions throughout North America
• Develop and implement strategies to increase international DMO participation with future expansion to include international hospitality partners
• Manage the registration process with careful vetting to ensure audience quality

Sponsorship & Partnership Management

• Collaborate with suppliers and sponsors to create compelling sponsored content and presentations
• Coordinate sponsor participation requirements, speaking opportunities, and content development
• Support event agenda updates as sponsors confirm topics and presenters
• Maintain seamless communication with sponsors throughout the development process

Brand Development

• Support the overall growth of the eTourism brand as the essential connection point between DMO marketers and travel industry suppliers

• Proven sales experience in event registration, preferably within the travel or tourism sector
• Experience managing sponsor relationships and coordinating sponsored content development
• Familiarity with registration platforms and CRM systems
• Strong relationship-building abilities with marketing professionals and sponsors across various segments
• Self-motivated with excellent time management and organizational skills
• Understanding of destination marketing landscape and travel industry dynamics

• Growth in registrant numbers across new market segments
• Effective sponsor relationship management
• Seamless integration of sponsored content while maintaining eTourism s reputation as the must-attend event for DMO marketers
• Strengthening eTourism s position as the ideal platform for suppliers connecting with decision-makers in destination marketing

The salary range for this role is $60,000 - $70,000 based on experience + performance related bonus. Benefits include a comprehensive package described in the posting.

This posting will automatically expire on February 11, 2026.

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role. Informa is an Equal Opportunities Employer and commits to inclusive experiences and environments where all perspectives and backgrounds are welcomed. See our website for full information.

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