Digital Marketing Manager

Location:

Noida
Experience

Required:

6–7 Years
Industry:  Outsourcing / Staffing / BPO
Joining:  Immediate Joiner Preferred

About the Role:

We are looking for a results-driven  Digital Marketing Manager  with extensive experience in handling  international markets (US/UK/Europe)  and strong expertise in  Google Ads, Meta Ads, PPC campaigns, and performance marketing . The ideal candidate must come from the  outsourcing industry  and be able to strategise, execute, and optimise digital campaigns to generate high-quality leads.

Key Responsibilities:

Plan, execute, and optimise  Google Ads, Meta Ads, and PPC campaigns  targeting international markets.
Develop and implement  lead generation strategies  for outsourcing/virtual staffing services.
Manage campaign budgets, A/B testing, audience segmentation, and ad performance analytics.
Analyse data to improve ROI, CPL, and overall campaign performance.
Build landing pages, funnels, and ad creatives aligned with campaign goals.
Work closely with the sales team to ensure lead quality and conversion.
Manage SEO, content strategy, and overall digital presence.
Track KPIs and generate weekly/monthly performance reports.
Stay updated with global digital marketing trends and platform updates.

Required

Skills & Experience:

6–7 years of hands-on experience in  performance marketing  for  international markets .
Proven experience running  Google Ads (Search, Display, Video)  and  Meta Ads  for lead gen campaigns.
Prior experience in the  outsourcing / offshore staffing / BPO services  industry is  mandatory .
Strong analytical skills with expertise in Google Analytics, Tag Manager, and CRM tools.
Ability to manage large ad budgets and deliver measurable results.
Excellent communication and reporting skills.
Ability to join  immediately  or within a short notice period.