Content Writer

Roles & Responsibilities

Research and develop high-quality content on education loans, study abroad trends, financial literacy, and related domains using credible sources and data.
Use AI tools responsibly for ideation, research support, optimization, and efficiency—while ensuring originality, depth, and human insight in final outputs.
Understand user intent and audience mindset to create content that is relevant, empathetic, and action-oriented.
Create diversified content formats, including:
Website pages & landing pages, Blogs & long-form guides. SEO articles & pillar content, You Tube scripts & video content, Product descriptions & UX content etc.
Implement SEO best practices including keyword research, search intent mapping, on-page optimization, internal

linking, and content structuring for rankings.

Edit, proofread, and refine content to ensure accuracy, clarity, tone consistency, and brand alignment.
Collaborate with SEO, design, product, and marketing teams to plan and execute content strategies.
Track content performance using analytics and insights to improve reach, engagement, and conversions.
Stay updated on AI trends, content algorithms, SEO updates, and digital marketing best practices.
Maintain a strong understanding of Gyan Dhan's brand voice, values, and target audience to ensure consistency in all written materials

Skills Required

Exceptional command over written English with strong grammar, clarity, and storytelling ability.
Solid understanding of SEO-driven content writing and search behavior.
Comfort and curiosity in working with AI tools (for research, structuring, optimization, not replacement).
Ability to think strategically, not just execute briefs.
Strong editing and proofreading skills with attention to detail.
Capability to manage multiple content formats and priorities simultaneously.
Good communication and collaboration skills across teams.
Self-driven, accountable, and comfortable working with minimal supervision.
Proficiency in tools such as Google Docs, MS Word, Excel, PowerPoint, and basic content management systems.

Skills:

web content writing,study abroad,seo writing,content writer