Marketing Manager, Discretionary EMEA

As one of the world’s leading independent global investment firms, Invesco is dedicated to rethinking possibilities for our clients. By delivering the combined power of our distinctive investment management capabilities, we provide a wide range of investment strategies and vehicles to our clients around the world. If you're looking for challenging work, intelligent colleagues, and exposure across a global footprint, come explore your potential at Invesco.

• Company-provided healthcare
• A competitive annual leave allowance
• Flexible working options, including hybrid working arrangements
• Generous pension provisions
• Income protection
• Health and wellness benefits
• Volunteering days
• Enhanced parental leave
• Life insurance

The Marketing Manager Discretionary will execute and localize multi-channel marketing initiatives to contribute to the growth of Invesco’s Discretionary segment and support the implementation of the EMEA marketing strategy across the Benelux & Middle-East markets.

Working alongside other Marketing Managers in the Discretionary segment, you will ensure alignment with the broader EMEA strategy while tailoring initiatives to regional priorities when needed. It is important to think as global as possible, as local as necessary. This includes contributing to campaign planning, content localization, performance tracking and planning & implementation of segment priorities across the countries. The role requires strong collaboration with specialist teams and a keen understanding of local market dynamics to help deliver impactful, client‑centric marketing experiences.

In addition, the Marketing Manager will be accountable for cultivating strategic partnerships with local distribution teams.

Invesco serves a breadth of clients including digital platforms, financial advisors, discretionary clients, pension funds, and insurers. Our customers have diverse investment needs, which we are with an asset base of $1.8 trillion with expertise in ETF, equities, fixed income, alternatives/Private Markets and multi‑asset. Marketing seeks to connect client needs with our capabilities by creating effective, accountable, multi‑channel communications which educate, inspire and support our clients.

The Segment organization works together with the other marketing teams (most obviously Brand, Content, Data/Insights, Digital Experience, Events, External Comms and Growth & Engagement) to deliver to segment needs and the overall EMEA marketing strategy.

• Integrate the voice of the client in the Discretionary segment plans for the region leveraging client knowledge and insights to shape impactful, insight‑driven marketing strategies and tactics.
• Partner closely with Distribution colleagues to localize where needed, delivering the overall EMEA Discretionary marketing strategies in the region, integrating Discretionary messaging into broader client journeys aligned with commercial objectives and underpinned by measurable outcomes.
• Collaborate with specialist Marketing teams (Events, Content, Research, GEM, Insights) to execute client experiences that reflect the needs defined by the Discretionary segment strategies.
• Work closely together day to day partner with the Advisory and Institutional Marketing managers in the region.
• Work in close partnership with other Discretionary marketers across EMEA to ensure regional strategy is consistently applied and adapted at the local level where needed.
• Track and report on marketing activation performance using KPIs and analytics; apply insights to optimize future initiatives and share learnings.
• Execute the local agenda based on client segments’ EMEA Country marketing plans. Be as global as possible, as local as necessary.
• Build an effective partnership between Marketing and Distribution within the countries of focus.
• Leverage best practices across marketing to ensure Discretionary client journeys are consistently innovative, client‑centric, and aligned with Invesco strategy.
• Lead and execute PR activity in the countries of focus in close collaboration with the Communications team, ensuring alignment with broader brand and messaging strategies.