Senior Content Marketing Manager

Location:

Hybrid, Newcastle upon Tyne

Reports to:

Head of Brand & Communications
Type:
Full-time

We’re Oak Engage, an award-winning tech scale-up on a mission to make communication smarter. Our employee app already powers global brands including Nat West Group, Aldi, Burger King UK, Five Guys and Halfords, helping tens of thousands of employees connect, collaborate and thrive. Backed by a new multimillion-pound investment from growth investor North Edge, we’re accelerating product innovation and expansion — the perfect moment for ambitious talent to make a real impact.

Join a culture that lives its values every day. Flexible hybrid working from our Newcastle HQ, private healthcare, regular socials and clear development pathways that let you grow as fast as we do.

We’re looking for a strategic and hands‑on Senior Content Marketing Manager to take full ownership of Oak’s content strategy. You’ll be responsible for planning, producing and optimising content across the funnel, from thought leadership and SEO‑driven articles to case studies, sales assets, product messaging and campaign copy. You’ll be the go‑to content expert and a key voice in how we attract, engage and convert our audiences.

You’ll bring fresh ideas, strong editorial instincts and a sharp understanding of how content drives pipeline and brand in a modern B2B SaaS business. If you're excited by the opportunity to take a clear content strategy and bring it to life through high‑quality execution, crafting standout content that engages and converts then this is the role for you.

• Own and execute the content strategy and calendar across web, email, social media and campaigns, working closely with the Senior Digital Content Manager.
• Develop and own a thought leadership content engine that addresses ICP challenges and pain points, consistently producing impactful content including surveys, webinars, reports, newsletters, blogs and social media content.
• Develop and manage full‑funnel content plans to drive demand generation, brand awareness, sales enablement and customer engagement across every stage of the buyer journey.
• Create, write, edit and proofread‑quality content such as guides, video scripts and landing pages, ensuring thought leadership and brand alignment.
• Own the creation of customer case studies, testimonials and success stories, capturing clear impact, process and outcomes to support sales, strengthen credibility and reinforce product value.
• Lead Oak Engage’s social media strategy, creating engaging, lead‑generating content across Linked In, Instagram and Tik Tok to increase website traffic and brand visibility.
• Collaborate cross‑functionally with Design, Product Marketing, Sales and Customer Success to align content needs and develop visually engaging, on‑brand marketing materials.
• Conduct research on industry trends, competitors and audience needs to inform timely, relevant content and fuel continuous innovation.
• Monitor and report on content performance, providing actionable insights to optimise campaigns and maximise impact.
• Ensure all content reinforces Oak’s brand narrative, tone of voice and positioning, working closely with the Head of Brand and Communications to maintain consistency across every touchpoint.
• Partner with the Head of Digital to ensure brand and demand content work seamlessly together.
• Lead cross‑channel storytelling including web, social, PR, events and product launches.
• Utilise tools like Adobe InDesign to design and format visually marketing materials.
• Leverage Hub Spot to build lead nurture campaigns, create automated workflows and track Marketing performance

Ensure all content is optimised for SEO and brand voice and tone is consistent across all channels.ives, providing regular feedback, supporting professional development and allocating tasks

• 5+ years of content marketing experience in a B2B SaaS or tech company
• Experience with tools such as Umbraco, Hub Spot, Google Analytics and Adobe In Design
• Proven ability to create and execute content strategies independently
• Exceptional writing and editing skills, with a strong portfolio to match
• Strategic thinker with…