Senior Social Media Coordinator

323 Doctor Martin Luther King Junior Boulevard (Show on map)

Jan 12, 2026

Senior Social Media Coordinator

Communications & Marketing

Executive Director of Marketing & Brand

Staff

NJIT is looking for a creative and detail-oriented Senior Social Media Coordinator who will serve as the voice of NJIT across social platforms, capturing and sharing the stories, achievements, and experiences that define our vibrant community and bring our brand stories to life across digital platforms. This role combines strategy with creativity, and is ideal for someone who thrives in both planning, creating and executing.

The Social Media & Content Creator will work with the Director of Marketing, Digital Marketing Manager and Video Producer(s) to manage NJIT's social media presence, lead content creation efforts, and design engaging visuals that connect with our various audiences.

• Develop久久久, manage, and maintain the social media content calendar for NJIT's social platforms, including Tik Tok, Instagram, Linked In, and Facebook.
• Plan, schedule, and publish content that aligns with key initiatives, campaigns, and events. Experience with Loomly is preferred.
• Write engaging captions and ensure brand voice consistency across all channels.
• Monitor analytics and performance metrics to optimize content and inform future strategies.
• Engage with followers, respond to messages konser and help build an authentic online community.
• Curate existing content by reading and evaluating articles, news stories and videos to ensure continuous flow of new, exciting and relevant content across all channels.

• Conceptualize, capture, edit and schedule high‑quality photo and video content for social media campaigns.
• Maintain brand consistency while optimizing for specific channels and platforms.
• Collaborate with internal teams, current students, alumni, professors and other audiences toുകയും content that aligns with marketing goals and initiatives.
• Utilize Adobe Creative Cloud, Canva, Cap Cut to create配置 enchanting content.

• Support the development and execution of social media and digital marketing strategiesikov tracking engagement, follower growth, and campaign performance.
• Prepare regular reports with insights and recommendations.
• Stay current with social trends, platform updates and creative best practices.
• Reconciling invoices and receipts for paid social media advertising campaigns.

• Bachelor's degree in Marketing, Communications, Design, or related field.
• 2‑4 years of experience in social media management, content creation, or digital marketing.
• Strong photography and videography skills (portfolio requested).
• Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, Lightroom), Canva, Cap Cut, OpusAI, Loomly and Drupal.
• Strong understanding of social media platforms, algorithms, and analytics tools.
• Excellent storytelling, writing, and design skills.
• Ability to manage multiple ಸಲ್ಲProjects in a fast-paced environment.
• Comfortable engaging with various groups to film content, such as students, professors, business leaders, alumni, athletics and other groups.
• Education and experience prerequisites may be exempted at the university's discretion if an equivalent combination demonstrates suitability for the position.

• Experience with motion graphics or animation.
• Familiarity with SEO, paid social, or influencer marketing.
• Familiarity with Drupal, website CMS platforms creation, and CRMs (Salesforce Marketing Cloud, Slate).
• HTML5 proficiency is preferred.

In compliance with the NJ Pay Transparency Law, the negotiated annual salary range for this position is $63,129.05–$97,867.98 (USD). The pay range represents base pay only and excludes additional incentives, bonuses or other items.

To learn more about the comprehensive benefits NJIT offers for this position, please visit our benefits page: (Use the "Apply for this Job" box below)..

Bargaining Unit: PSA
Range/Band: 19
FLSA:
Exempt. Full-Time