Product Marketing Manager - Imaging Products

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Every moment of every day, people all over the world turn to Panasonic to make their lives simpler, more enjoyable, more productive and more secure. Since our founding almost a century ago, we’ve been committed to improving peoples’ lives and making the world a better place—one customer, one business, one innovative leap at a time. Come join our journey!

Meet the Recruiter:
Amber Smallwood

This position will serve as a category expert and business manager. Successful candidate will have a proven track record of understanding users and markets, gathering requirements from multiple sources and iterating to design products that deliver value across the value chain. Imaging products (DSLM, P&S, Camcorder) are unique lifestyle products that require passion to merge technology, hobby, and marketing strategy. The ideal candidates will thrive in a cross‑functional and collaborative environment and have a deep understanding of consumer electronics, imaging market, and trends with ideas ready for new products that will change the marketplace.

At Panasonic, we are constantly striving to improve and grow both personally and professionally. We put our customer first, and demand only the best. We are looking for those that share our passion.

• Manage internal monthly PSI meeting process
• Create Sell‑out / Sell‑in forecast / Inventory management with a plan to drive towards growth achievement
• Improve forecast accuracy by facilitating CPFR operation with customers

• Track sales progress on daily basis to meet monthly PSI goal
• Analyze weekly sales performance and identify root cause, risk. Take action plan when issue arises
• Analyze market/industry trend to understand the market situation and sell‑out trend
• Identify issue/risk and suggest action plans for daily operational issue
• Support regular internal reports

• Monitor sales progress to achieve weekly/monthly/yearly target P&L Management
• Work with finance to track and manage promotional spend at success of sales target
• Execute and lead business operation under sales and profit target achievement

• Analyze sales performance and identify root cause, risk, action plan when issue arises

• Daily communication and timely response to customers request
• Keeping accurate records of discussions or correspondence with customers

• Work with HQ (Japan) engineer & design team to develop a competitive and compelling product
• Work with HQ (Japan), marketing, PR to develop and lead ‘Go to Market’ strategy and execute launch of the product in a holistic and consistent manner
• Prepare and communicate the strategy with internal groups as well as with key channel partners

• Knowledge in D2C business and operation
• Interest and base knowledge in imaging product category and industry
• 4+ years of experience in product management, sales and marketing
• Bachelor's Degree required
• MS office skills, especially Excel and Power Point
• Experience in consumer electronics industry
• Product launch experience preferred

• Must have strong business knowledge, innovative thinking and sound judgement
• Strong analytical ability & detail oriented
• Attention to detail

• Excellent written and verbal communication skill
• Excellent Multi‑tasking and time management skills

• Ability to travel up to 15% (may include overnight & some international travel)
• Ability to work outside of regularly scheduled work hours as needed

Panasonic prioritizes total wellbeing. We offer a wide variety of benefits and programs to support your physical, emotional, financial, social, and environmental health.

• Competitive compensation package
• Comprehensive benefits
• Pet Insurance
• Paid Parental Care Leave
• Employee Referral Program
• Educational Assistance
• Flexible Work Program
• Volunteer time Off
• Casual…