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Senior Associate, Digital Marketing Operations

Job in Newark, New Castle County, Delaware, 19711, USA
Listing for: Sallie Mae
Full Time position
Listed on 2026-03-01
Job specializations:
  • IT/Tech
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

When you join Sallie, you become a champion for all students.

Sallie’s Education Services team is a diverse group of growth-obsessed entrepreneurs, data analysts, engineers, and developers with a passion for imagining and building scalable businesses for students and families on their unique journey to-through and immediately after higher education. We’re on a mission to revolutionize how students and their families plan, pay and complete this journey with confidence. Join a team of seekers, challengers and creative thinkers to change the way students plan for their future for the better.

Would you like to work in an exciting, fast-paced environment with the backing of a household name company like Sallie Mae? Are you eager to help millions of people meet their educational needs every day? Together, we’re connected by the same drive—to be a champion for all students and help them make smart decisions with confidence. We want to do more than join something.

We want to—change something…for students, for future generations, and for the future of education. We call this effort Education Services, and our goal is to make brighter futures more attainable for students and their families across the US.

Our new venture, , is looking for people like you to be the founding members who will define the future of Education Services. As the first Education Solutions company, we’re creating marketplaces with supportive tools and informative content to help students when they need it most. We’re connecting students to free money for school, providing tools and resources to plan for college, sharing inside advice on campus life, and so much more.

Visit  to learn more about us.

What You'll Contribute

As a Senior Associate on the Digital Marketing Operations team, you will play an active and hands‑on role in the management and optimization of our digital platforms. You will be part of a small, nimble team that works directly with development, brand, and SEO teams to author, edit, and ensure the quality of content for the  team.

What You'll Do
  • Create and publish new web pages
  • Work directly with components and forms in Hub Spot
  • Manage database elements, including Hub DB and Custom Objects
  • Support a variety of content publishing activities
  • Provide QA to ensure content is delivered effectively, efficiently, and in compliance
  • Review requirements for daily operational tasks and verify all requirements are met
  • Perform regression testing and participate in cross‑functional reviews for larger product launches
  • Take responsibility with a self‑motivated, proactive approach
  • Collaborate within a small, growing team environment
  • Support, validate, and maintain website delivery to ensure accuracy and quality
  • Assist with managing digital assets in Hub Spot for organized, seamless deployment of marketing materials

The above information is intended to describe the general nature and level of work performed by employees assigned to this job; it is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees in this role.

What You Have

Minimum education, skills and experience required.

  • Experience with Website Content Management Systems (CMS)
  • Strong knowledge of digital marketing channels (email, social media, paid search, SEO, display ads, etc.)
  • Understanding of the technical environment that supports the various responsive web‑site channels and Mobile
  • Attention to detail, quality, and the ability to assess impact of decisions on business & quantify implications
Preferred education, skills, and experience
  • 3-5 years of experience in digital marketing, marketing operations, or a similar role
  • Hands‑on experience authoring websites within a CMS (Hub Spot, Word Press, Drupal, Joomla, Sitecore, Adobe Experience Manager, Open Cart)
  • Technical

    Skills:

    HTML/CSS, Google Analytics, Adobe Creative Suite, A/B Testing
  • Experience implementing QA process improvements using industry best practices and emerging technologies
  • Experience using ADA compliance tools like Level Access, Site Improve or Audioeye
  • Business or Systems analysis experience with Web Content Management Systems (WCM) and Digital…
Position Requirements
10+ Years work experience
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