Staff Engineer, Product

Staff Engineer, Product –
FLORA

FLORA is an applied AI‑HCI company building the world’s most powerful creative tools. Our mission is to build the first creative operating system: a truly intelligent creative tool for the generative computing paradigm.

About the Role

We’re looking for a Staff Product Engineer to own critical surfaces of FLORA’s product. You’ll work across our frontend systems—canvas rendering, complex workflow interactions, and the media layer that powers image and video editing. You’ll have real authority over technical direction and the opportunity to shape how we grow the product engineering team.

Responsibilities

• Build the canvas and workflow systems that make complexity feel effortless—our users create deeply nested, multi‑step pipelines and expect them to just work.
• Extend our media control layer for image and video editing capabilities.
• Ship high‑performance, polished UI at the level creative professionals expect from their tools.
• Make architecture decisions across our frontend stack (Next.js, Zustand, React Flow, Convex, Vercel).
• Deliver features that span the full stack.

Qualifications

• 7+ years building web applications, with experience shipping polished products at scale.
• 5+ years of deep React and Type Script experience—you have strong opinions about component architecture, state management, and performance.
• Practical experience building high‑performance, visually refined web apps.
• A track record of technical leadership: setting direction, making architectural decisions, and elevating the engineers around you.

Optional Experience

• AI‑native applications.
• Niche web media APIs:
  WebGL (@react‑three/fiber), WebGPU, Web Codecs, or Web Assembly.
• 3D graphics, or audio/video streaming on the web.

• Mid‑Senior level

• Full‑time

• Engineering and Information Technology

• Technology, Information and Internet

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