Regional Sales Manager

Role Overview

Moffett Automation is seeking a Regional Sales Manager to drive growth of our automation and ASRS solutions across the US market, ideally located on the East Coast. This role is responsible for developing new business, managing key accounts, and achieving regional revenue targets within logistics, warehousing, manufacturing, and distribution environments.

You will own the full sales cycle—from prospecting through to contract closure—working closely with solutions engineering, project management, and marketing teams.

• Own and deliver against annual revenue and margin targets for the assigned region.
• Identify, qualify, and develop new business opportunities in 3PL, e-commerce, retail, manufacturing, and distribution sectors.
• Manage the full sales cycle: prospecting, needs analysis, solution positioning, quoting, negotiation, and closing.
• Develop and maintain a strong, healthy sales pipeline in CRM, including accurate forecasting and reporting.

• Build and maintain long-term relationships with key decision-makers (operations leaders, supply chain directors, plant managers, C-level).
• Conduct regular business reviews with strategic accounts to identify upsell and cross-sell opportunities.
• Act as the primary point of contact for customer escalations during pre-sales and handover to delivery.

• Work with solutions engineers and product specialists to design and position automation/ASRS solutions that meet customer needs and ROI expectations.
• Lead site visits, discovery workshops, and solution presentations, both in-person and virtually.
• Translate customer requirements into clear internal briefs for engineering, proposals, and project teams.

• Develop and execute a regional go-to-market plan, including target segments, key accounts, and partners.
• Build and manage channel/partner relationships (integrators, consultants, and equipment distributors) where applicable.
• Represent Moffett Automation at industry events, trade shows, and conferences within the region.

• Maintain up-to-date records of opportunities, activities, and forecasts in the CRM system.
• Provide regular sales reports, competitive intelligence, and market feedback to leadership and product teams.
• Contribute to pricing strategies, sales tools, and marketing campaigns tailored to the US market.

• 5+ years of B2B sales experience in at least one of the following areas:
• Warehouse / industrial automation
• ASRS (Automated Storage & Retrieval Systems)
• Logistics / supply chain technology or solutions
• Demonstrated track record of meeting or exceeding sales targets in a technical/solution-based sales environment.
• Strong understanding of warehouse operations, intralogistics, and/or supply chain processes.
• Experience selling capital equipment or complex engineered solutions with long sales cycles.
• Excellent negotiation, presentation, and communication skills (written and verbal).
• Proficiency with CRM tools (e.g., Salesforce, Hub Spot, or similar) and MS Office/Google Workspace.
• Ability and willingness to travel 50–70% within the US.
• Must be legally authorized to work in the United States.

• Existing network of contacts in 3PL, e-commerce fulfilment, retail distribution, or manufacturing sectors.
• Experience in consultative and ROI-based selling, including building business cases and payback models.
• Technical or business-related degree (e.g., Engineering, Supply Chain, Business Administration), or equivalent experience.
• Experience working with or alongside systems integrators and automation OEMs.
• Hunting mindset with strong account management discipline.
• Highly self-motivated, organized, and comfortable working independently in a remote setting.
• Strong problem-solving and solution-orientation for complex customer environments.
• Collaborative, able to work effectively with cross-functional teams across time zones.

• Associate

• Full-time

• Sales and Engineering

• Automation Machinery Manufacturing

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