Local Marketing Strategist, Senior Associate -Consumer Bank
Listed on 2026-03-13
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications
One Chase Branch and Local Marketing is dedicated to building trust and providing advice, while deepening relationships across One Chase businesses with our clients and within communities. We achieve this by creating awareness and empowering our bankers and community managers to engage through branch merchandising, Chase Money & Life Skills workshops, and local marketing initiatives. Our mission is to activate Chase brand's values at a local level, transforming the perception of a big bank into a trusted community partner.
We are committed to serving our customers, partners, and communities with dedication and integrity, fostering financial health and awareness.
As a Local Marketing Strategy Senior Associate on the One Chase Distribution Marketing team, you will help build, plan, execute and optimize strategic marketing initiatives designed to achieve 15% deposit share across all branch markets. You will combine hands‑on campaign management expertise with a strategic mindset, strong analytical skills, and the ability to collaborate across teams to deliver business growth and innovation.
Job Responsibilities- Develop, implement, and project‑manage multi‑channel marketing campaigns (sponsor ships, social, PR, new build support, sales tools) aligned to business objectives.
- Integrate market research, competitive analysis, and consumer insights to inform campaign design and overall marketing strategy.
- Collaborate with Field/Sales, Brand, Communications, Events, and Analytics teams to ensure campaign and strategic alignment.
- Define campaign and strategic goals, target audiences, messaging, and KPIs.
- Identify new growth opportunities, emerging channels, and innovative approaches to reach target audiences.
- Produce post‑campaign and strategic initiative reports with performance insights and recommendations.
- Manage external agencies and vendors to deliver on scope, quality, timelines, and budgets.
- Oversee team project management, including writing and presenting business cases, and managing budgets and timelines.
- Degree in Marketing, Communications or other related business discipline
- Minimum 3 years’ experience in marketing, communications and/or financial services field/sales
- Strong presentation, communication and writing skills; able to build a strong business case, present and defend ideas and constructively optimize feedback
- Highly self‑motivated individual with a strong and creative solutions orientation; thinks outside the box and is able to flex and pivot as needed; excels at thinking holistically
- Superior project management, problem‑solving and time management skills. Ability to perform well in a deadline‑driven, fast‑paced environment.
- Exceptional interpersonal skills - relationship development and negotiating skills and ability to work across multiple lines of business with colleagues at all levels
- Thrive in a culture of innovation and collaboration
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