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TikTok Shop Specialist
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-03-10
Listing for:
Hawkeye Search Group
Full Time
position Listed on 2026-03-10
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing
Job Description & How to Apply Below
Tik Tok Shop Specialist
New York City | In-Office Mon–Thurs
A fast-growing brand accelerator is hiring a Tik Tok Shop Specialist to help drive growth across their portfolio of brands. This role is at the forefront of Tik Tok commerce—managing storefronts, overseeing creator communities, running paid ads, and driving campaigns that convert.
This role is ideal for a candidate with hands‑on experience in Tik Tok Shop, influencer marketing, UGC strategy, and Tik Tok paid ads.
Responsibilities- Manage and optimize Tik Tok Shop storefronts across multiple brands
- Plan and execute creator campaigns, including commission bursts, product seeding, livestream support, and paid media initiatives (GMV Max & Shop Ads)
- Oversee UGC strategy—source, review, and deploy content to support paid, organic, and affiliate growth
- Host and support Tik Tok Shop live sessions to drive conversions and affiliate engagement
- Oversee creator communities via Whats App and/or Discord, ensuring regular communication, updates, and campaign alignment
- Manage and optimize Tik Tok Ads, including GMV Max and Shop Ads, in partnership with marketing and performance teams
- Work with affiliate programs (e.g. Tik Tok Shop and Shopify Collabs) to drive creator engagement and performance
- Plan and execute product promotions and campaigns, aligning timing and messaging with creator pushes and platform features
- Analyze performance data, creator metrics, and campaign ROI to continuously improve strategy
- 2–4 years of hands‑on experience with Tik Tok Shop and creator management
- Strong understanding of short‑form content, UGC, and Tik Tok trends
- Experience running live streams and supporting live selling activations
- Skilled in campaign planning, creator outreach, and relationship management
- Experience managing Tik Tok Ads (GMV Max / Shop Ads) and understanding of attribution and platform metrics
- Comfortable engaging and managing creator communities across group chats and online forums
- Highly organized, collaborative, and results‑oriented with a pulse on what's working on the platform
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