Copywriter

Why Charlie Health?
Millions of people across the country are navigating mental health conditions, substance use disorders, and eating disorders, but too often, they’re met with barriers to care. From limited local options and long wait times to treatment that lacks personalization, behavioral healthcare can leave people feeling unseen and unsupported. Charlie Health exists to change that. Our mission is to connect the world to life‑saving behavioral health treatment.

We deliver personalized, virtual care rooted in connection—between clients and clinicians, care teams, loved ones, and the communities that support them. By focusing on people with complex needs, we’re expanding access to meaningful care and driving better outcomes from the comfort of home.

As a rapidly growing organization, we’re reaching more communities every day and building a team that’s redefining what behavioral health treatment can look like. If you’re ready to use your skills to drive lasting change and help more people access the care they deserve, we’d love to meet you.

Charlie Health is seeking a Product Marketing Copywriter to support the development of high‑impact, clarity‑driven content across our marketing ecosystem. This role will partner closely with Product Marketing, Design, and Growth teams to translate complex behavioral health programs into clear, compelling, and audience‑appropriate copy. You’ll be responsible for writing and refining copy across website pages, whitepapers, case studies, printable assets, and sales collateral, ensuring our value is communicated with empathy, precision, and consistency.

This is a highly collaborative role ideal for a writer who enjoys working at the intersection of storytelling and healthcare.

• Write and edit high‑quality copy for website pages, including program overviews, condition pages, and conversion‑oriented content
• Develop long‑form assets such as whitepapers, outcomes reports, and case studies that balance narrative storytelling with data and proof points
• Support creation of printable and field assets (rack cards, trifolds, one‑pagers, two‑pagers) in partnership with PMM and Design
• Translate Product Marketing strategy, positioning, and packaging frameworks into clear, compelling copy across formats
• Adapt messaging for multiple audiences, including clients, caregivers, providers, referral partners, and internal teams
• Collaborate cross‑functionally with PMMs, designers, clinicians, and leadership to incorporate feedback and ensure accuracy
• Edit and refine existing content to improve clarity, flow, tone, and consistency with brand guidelines
• Maintain a strong understanding of Charlie Health’s programs, audiences, and differentiators to ensure messaging accuracy and alignment
• Support PMM workflows by helping scale output across multiple initiatives and launches simultaneously

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field, or equivalent practical experience
• 2+ years of experience in copywriting, content marketing, or product marketing, preferably in healthcare, mental health, or another regulated industry
• Demonstrated experience writing both short‑form and long‑form content, including websites, whitepapers, case studies, or sales collateral
• Strong ability to adapt tone and messaging across different audiences and use cases
• Excellent editorial judgment with a proven ability to simplify complex topics without losing nuance
• Comfort working cross‑functionally and incorporating feedback from multiple stakeholders
• Members of this team who live within 45 minutes of a Charlie Health office are expected to adhere to a hybrid work schedule

Charlie Health is pleased to offer comprehensive benefits to all full‑time, exempt employees. Read more about our benefits here. The total target base compensation for this role will be between $75,000 and $100,000 per year at the commencement of employment. In addition to base compensation, this role also offers a performance bonus. The expected total cash compensation range, including potential bonus, will be between $82,000 and $116,000 per year.

Pay will be…