Associate Director, Client Management

Company description

Influential is an AI social data and conversion technology, as well as a Developer Partner of IBM Watson and a Facebook Marketing Partner. Utilizing a network of over 1,000,000 social media influencers as a tactic for distribution, Influential runs both native and paid campaigns on Facebook, Instagram, Snapchat, Twitter, and You Tube for Fortune 500 brands including Walmart, McDonald’s, Pepsi, Nestlé, General Mills, Toyota, Samsung, Sony Pictures and many more.

Influential is the only company that can track deterministic one-to-one in-store foot traffic and sales attribution from paid influencer posts, as well as TV tune-in lift and attribution. Influential is a strategic partner of WME and Oracle’s Moat and has offices in Beverly Hills, New York City, and Las Vegas.

Influential, is looking for an experienced Associate Director, Client Management. As the primary point of contact for campaign execution, the Associate Director, Client Management is responsible for representing client needs and goals to ensure optimal performance and client satisfaction throughout the campaign.

• Develop and lead multi-faceted influencer marketing strategies ranging in budget and complexity for clients across QSR, CPG, Finance, Telecoms and more
• Work as a strategic partner alongside Client Solution Leads to identify growth opportunities for clients and lead day-to-day execution.
• Thought-leader with deep knowledge of social platforms such as Tik Tok, You Tube, Snap, Instagram etc.
• Work in close partnership with, and drive synergy between, internal teams and external partners/agencies regarding client needs and processes
• Represent the client in the agency by defining the right approach to achieve success/results — anticipate their needs.
• Mentor account managers, helping build a culture of collaboration.
• Navigating challenges within the execution process with ease; proving thoughtful solutions for roadblocks encountered on any given project
• Building new materials for the use of the account management department and beyond; improving processes for more seamless execution of campaigns
• Preparing reports and analyzing ad performance relative to campaign objectives; providing optimization recommendations
• Maintaining in-depth knowledge of ad products and relevant specs, guidelines, and business rules; manage asset delivery timelines
• Managing the monthly billing reconciliation process with finance

• 7+ years of experience working at an agency, marketing‑tech or media start‑up
• Strong background experience developing multi-faceted marketing campaigns including creative, influencers, media, digital and/or social media
• Experience leveraging data and analytics to influence influencer strategies and campaign plans
• Exceptional communication, interpersonal, and leadership skills with the ability to thrive in a fast‑paced, dynamic environment
• Experience creating internal and external presentations (keynote and google slides preferred)
• Strong decision‑making, organizational, planning, and problem‑solving skills with a proven ability to identify and prioritize critical issues
• Knowledgeable of all major social platforms (Instagram, Facebook, Pinterest, Tik Tok, Twitter, You Tube)
• Bachelor’s degree or equivalent experience

Bonus points if:

• Experience working with IAT agency structures
• Previous managerial experience is a plus

Our Publicis Groupe motto “Viva LaDifférence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require…