Influencer Marketing Coordinator, Zappos

Overview

Zappos is looking for a detail-oriented and enthusiastic Influencer Marketing Coordinator to support our influencer marketing strategy. The role assists in the execution of influencer-facing marketing programs that foster engagement, education, and content creation with lifestyle, fitness, and family-focused influencers. Success in this position requires strong organizational skills, attention to detail, and a passion for influencer marketing and social media. The Influencer Engagement Coordinator supports the implementation of marketing initiatives that help influencers grow their business with Zappos, focusing on key categories including footwear, athletic, and kids.

This position sits on the Influencer Marketing team reporting to the Zappos Head of Influencer.

• Support the onboarding of new influencer partners by coordinating welcome communications, maintaining onboarding documentation, and tracking completion of key partnership requirements
• Assist in managing day-to-day influencer communications, including sharing promotional calendars, product opportunities, and campaign briefs with assigned influencer partners
• Help maintain program management tools and compile weekly reporting data to track influencer performance and engagement
• Coordinate with cross-functional teams (Buying, Merchandising, Social, Tech) to support influencer initiatives, including gathering product information, maintaining campaign calendars, and tracking deliverables
• Support data collection and organization for program KPIs, helping prepare performance reports and tracking test-and-learn initiatives
• Coordinate influencer gifting programs, including tracking inventory, managing shipping logistics, and documenting content delivery
• Help organize and execute influencer events and activations

• 2+ years of professional non-internship marketing experience
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Bachelor's degree
• Experience in influencer, affiliate marketing
• Knowledge of Microsoft Excel at an advanced level, including: pivot tables, macros, index/match, vlookup, VBA, data links, etc.
• Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices
• Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit (Use the "Apply for this Job" box below). for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.

Learn more about our benefits at /benefits

USA, NY, New York - 66,300. USD annually