Digital Content Manager - iHeartPodcasts

Overview

iHeart

Media is seeking a dynamic, detail-oriented Digital Content Manager to lead content marketing strategy across the iHeart

Podcasts network. This role will shape how our shows appear across social, CRM, and owned platforms—driving discovery, engagement, and loyalty—while serving as a key liaison between talent, marketing, product, and growth teams.

You will define best practices, build scalable frameworks, and help modernize how we bring podcasts to life in the digital ecosystem, ensuring our talent has the tools, guidance, and creative direction needed to succeed.

• Content Strategy & Network Growth:
  Define and lead content marketing strategies for iHeart
  
  Podcasts that ladder up to both brand-building and performance goals.
• Social & Network Management:
  Serve as the day-to-day lead on the iHeart
  
  Podcasts network social media accounts.
• Messaging & Voice:
  Develop naming conventions, messaging frameworks, and storytelling playbooks that bring clarity and consistency across our shows.
• Voice & Channel Evolution:
  Own the evolution of our podcast content voice across social, email, in-app, push, and paid media.

• Talent Partnership & Best Practices:
  Serve as a strategic partner to podcast talent and show teams—educating, inspiring, and aligning them on content best practices.
• Toolkits & Guidelines:
  Build toolkits and guidelines that help creators translate their shows into compelling digital moments.
• Scalable Formats:
  Identify opportunities to scale creator-led formats, community-driven storytelling, and social-first franchises.

• Cross-Functional Leadership:
  Partner with the Digital Experience Team (paid, lifecycle, SEO, social) to bring launches, seasonal campaigns, and network moments to life.
• Collaboration:
  
  Collaborate with Product, PR, Partnerships, and Design to deliver cohesive, cross-platform storytelling.
• Operational Modernization:
  Help modernize workflows by leveraging AI, automation, and best practices.

• Performance & Optimization:
  Use analytics and audience insights to guide content decisions, refine performance, and strengthen engagement.
• Content Evolution:
  Identify opportunities to evolve our content mix across platforms, formats, and partnerships.
• Experimentation:
  Champion experimentation—testing new channels, creator collaborations, and emerging technologies.

• 3+ years of experience in content marketing, content strategy, or digital storytelling within media, entertainment, or consumer brands.
• Proven track record of building and executing content programs that drive both awareness and performance.
• Exceptional writing, communication, and presentation skills.
• Strong operational instincts—you can balance vision with execution in a fast-paced environment.
• Experience collaborating across Growth, Product Marketing, Partnerships, UX, and Research.
• Data-driven mindset grounded in audience insights and analytics.
• Comfort using AI tools to scale ideation, iteration, and personalization.
• Proficiency with workflow tools such as Airtable, Wrike, or similar.
• Passion for podcasts, pop culture, creators, and digital media trends.

• Respect for others and a strong belief that others should do this in return.
• Accountability for own work and a desire to guide new team members.
• Ability to contribute to several projects simultaneously with moderate direction.
• Objective judgment, technical skills, and prior experience to solve business problems.
• Strong written and verbal communication skills, with an ability to explain complex information clearly.
• Desire for continued knowledge sharing and learning.
• Understanding of the impact of one’s decisions.

Salary is determined by factors including relevant experience, knowledge, skills, and market data. Typical range: $66,300 - $70,000.

Location:

New York, NY — 125 West 55th Street, 10019

• Position Type:
  Regular
• Time Type:
  Full time
• Pay Type:
  
  Salaried

iHeart

Media’s benefits offering is flexible and includes a variety of options:

• Health, dental, and vision coverage
• Life insurance (company provided and supplemental)
• Paid vacation and sick time
• Paid company holidays
• A Spirit day to support community volunteering
• 401K plan
• Employee Assistance Program (EAP) and related services
• Additional voluntary programs (spending accounts, student loan refinancing, etc.)

We are accepting applications for this role on an ongoing basis. The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification. Non-Compete may be required for certain positions and as allowed by law.

Our organization participates in E-Verify. Learn more about E-Verify.