Media Planner

ABOUT BBC STUDIOS

A globally renowned media company borne of the BBC, BBC Studios funds, creates, distributes, and commercializes some of the world’s most sought-after television, audio, and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for audiences around the world.

The Media Planner will provide end-to-end sales support to the Ad Sales teams with a strong emphasis on publisher-led, omnichannel planning across digital, audio, social, linear, and programmatic environments. This role brings deep understanding of a premium publisher ecosystem and audience driven storytelling to deliver integrated, high-impact advertising solutions. The Media Planner is based in the New York office and reports to the Director, Head of Media Planning.

This role supports the full campaign lifecycle, from pre-sale strategy through post-sale execution, ensuring that advertiser objectives are met through thoughtful planning, seamless execution, and strong cross-functional collaboration.

At BBC Studios, you’ll collaborate with experienced media, sales, and operations partners to shape premium, audience-first advertising solutions. You’ll contribute to campaigns that run alongside world-class content, gain exposure to a truly omnichannel publisher environment, and develop your planning expertise within a supportive, inclusive culture that values curiosity, collaboration, and professional growth.

Pre-Sale (Strategic Planning and Publisher Expertise):

• Support Sales by responding to RFPs with cross-channel, audience-first media strategies that align BBC’s suite of offerings with advertiser goals
• Develop integrated media plans across digital, social, audio, linear, and programmatic channels, leveraging BBC’s premium content, products, and first party data
• Forecast and reserve inventory accurately, ensuring plans are feasible, scalable, and aligned with client KPIs
• Maintain strong knowledge of BBC’s advertising products, platforms, and capabilities to ensure high performing, executable campaigns

Post-Sale (Execution and Optimization):

• Review Insertion Orders for accuracy and alignment with approved media plans
• Book campaigns in order management systems and ensure proper launch set up in partnership with Ad Operations and Client Success teams
• Monitor pacing and performance across all channels, identifying optimization opportunities to ensure full delivery against inventory and KPIs
• Provide ongoing reporting to clients on a regular cadence and assist in billing/invoice reconciliation on a monthly basis.

ESSENTIAL CRITERIA

• 2+ years of experience in media planning, sales planning, or advertising support
• Strong understanding of omnichannel media planning, including digital, audio, social, linear, and programmatic

DESIRED BUT NOT REQUIRED

• High attention to detail with the ability to manage multiple campaigns simultaneously
• Strong communication and collaboration skills
• Proficiency in Excel
• Experience with in a premium publisher or media owner environment
• Familiarity with tools such as Google Ad Manager, Operative.
  
  One, Salesforce, or similar platforms

If you bring some of these skills and transferable strengths, we encourage you to apply.

• 100% Employer-Paid Medical and Dental Insurance (PPO plans)
• Generous Paid Time Off
• Flexible, Hybrid Working Arrangements
• Strong commitment to work/life balance
• Free Retirement Consulting for all employees
• Pet Insurance

The anticipated annual base salary for this position is $60,000 to $70,000. This range does not include bonus compensation or other benefits that an individual may be eligible for. The actual base salary offered depends on the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and geographic location of the position.

Information at a Glance

At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved…