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Ecommerce Manager
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-01-26
Listing for:
Scarlett Gasque
Full Time
position Listed on 2026-01-26
Job specializations:
-
Marketing / Advertising / PR
Ecommerce, Digital Marketing
Job Description & How to Apply Below
Role Description
Scarlett Gasque is seeking a highly motivated Ecommerce, CRM & Digital Marketing Manager to lead our digital growth, elevate customer experience, and drive revenue across all channels. This role requires a hands-on leader who thrives at the intersection of fashion, technology, and customer engagement. This is a full-time hybrid role based in the New York City Metropolitan Area.
Key Responsibilities Performance Marketing & Ads- Develop, manage, and optimize Google Ads and Meta Ads campaigns.
- Own the ads calendar to align with launches, sales, and seasonal campaigns.
- Conduct keyword research and manage SEO/PPC bidding strategies.
- Monitor performance and provide actionable insights for continuous improvement.
- Manage the email/SMS calendar, including flows and campaigns (welcome, cart abandonment, winback, etc.).
- Oversee design, copy, segmentation, and scheduling of sends.
- Analyze performance and optimize engagement, conversion, and retention.
- Oversee homepage refreshes and PDP/collection updates.
- Partner with developers (Arctic Grey) to manage bug testing, fixes, and site improvements.
- Ensure seamless navigation, checkout flow, and site operations.
- Manage daily order flow across Shopify, wholesale, and marketplaces.
- Resolve fulfillment, shipping, or customer issues in real time.
- Deliver premium customer service and styling support.
- Report on business performance and KPI's weekly
- Provide styling recommendations for top-tier clients and gifting.
- Collaborate on editorial content, styling guides, and brand storytelling.
- Ensure the site reflects brand vision and product positioning.
- 2+ years in womens e-commerce
- Highly skilled in Shopify, Klaviyo, Google Ads, Meta Ads, and ideally Netsuite
- Strong organization, time management, and problem solving skills
- Ability to work collaboratively in an intimate team environment
- Excellent communication skills, both verbal and written presentation skills
- Results oriented
- Prior experience in women's apparel, lingerie and/or bridal
- Bachelor's Degree in Fashion
- ,000 range based on experience
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