Senior Marketing Specialist

Company Details

Founded in 2008,
Berkley Asset Protection is a premier provider of specialized insurance solutions for fine art, jewelry, and other high‑value personal and commercial assets. Our mission is built on precision, trust, and deep industry expertise. We serve a global clientele through a robust network of retail and wholesale insurance professionals, supporting environments ranging from private collections and museums to jewelry manufacturers and currency dealers.

At the core of our success is a gold‑standard claims and loss control team, renowned for its responsiveness, integrity, and technical excellence. We don’t just insure assets—we protect what matters most, with care, confidence, and a culture of excellence.

This role will be based in our Midtown NYC office (47th & 3rd). We offer a hybrid work schedule with 4 days in the office; and 1 day remote where it makes sense to do so.

The Company is an equal employment opportunity employer.

As a key author and implementor of Berkley Asset Protection’s marketing and branding strategy, your role as our Senior Marketing Specialist will be to drive the execution of integrated campaigns across U.S. and international product lines. You’ll lead content creation, manage social media, analyze performance data, coordinate events, and collaborate cross‑functionally to elevate our brand and deliver measurable results.

What you can expect:

• Culture of innovation, teamwork, supportive colleagues and leaders willing to invest in talent
• Internal mobility opportunities
• Visibility to senior leaders and partnership with cross functional teams
• Opportunity to impact change
• Benefits – competitive compensation, paid time off, comprehensive wellness benefits and programs, employer funded health savings account, profit sharing, 401k, paid parental leave, employee stock purchase plan, tuition assistance and professional continuing education

We’ll count on you for:

• Campaign Strategy & Execution – Develop and implement multi‑channel marketing campaigns that resonate with luxury audiences and drive engagement.
• Content Development – Craft compelling content for websites, blogs, social media, and advertising—ensuring consistency in tone and brand identity.
• Market Intelligence – Conduct research on industry trends, competitors, and customer needs to inform strategy and uncover new opportunities.
• Social Media Management – Oversee social platforms, create engaging posts, and foster community interaction.
• Performance Analytics – Monitor campaign metrics, analyze data, and generate reports to optimize performance and guide decision‑making.
• Event Planning – Coordinate logistics for trade shows, client meetings, and marketing events.
• Cross‑Functional Collaboration – Partner with sales, underwriting, and leadership to align marketing efforts with business goals.
• Special Projects – Contribute to strategic initiatives and ad‑hoc marketing projects as needed.

What you need to have:

• Bachelors degree or equivalent
• 5–7 years of experience in marketing, communications, or brand development
• Proven success in building luxury brands and creating high‑impact, multi‑channel content
• Strong project management and attention to detail
• Proficiency in SEO, CMS, analytics, and Salesforce Marketing Cloud
• Collaborative mindset and cross‑functional leadership skills
• Ability to travel up to 20%

What makes you stand out:

• Empathy for clients and agents, with a passion for brand excellence
• Clear, adaptable communication across audiences and channels
• Creative thinking backed by analytical rigor
• Calm, organized, and accountable under pressure
• Curiosity and drive for continuous improvement
• Preferred background in luxury goods, financial services, or high‑growth, client‑focused industries

We do not accept any unsolicited resumes from external recruiting agencies or firms.

The company offers a competitive compensation plan and robust benefits package for full‑time regular employees which for this role include base salary range: $100,000 - $125,000, eligible to participate in annual discretionary bonus, and benefits: health, dental, vision, life, disability, wellness, paid time off, 401(k) and profit‑sharing plans.

The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment.

Sponsorship not Offered for this Role

2025 BAP Senior Marketing Specialist JD