Senior Manager, Performance Marketing

About Elevate

Elevate is a full-service consulting firm that inspires high‑performing organizations to find their limits and push past them. With expertise in brand consulting, sales strategy, data‑driven insights, and talent optimization, Elevate gives its clients a competitive edge in the fight for people’s precious time and attention. Established in 2018, Elevate set out to help sports teams and leagues spark innovation and drive performance.

In the years since, the world of sports has transformed, today standing at the convergence of media, entertainment, and consumer brands, with Elevate supporting some of the world’s most ambitious businesses across these sectors. Elevate’s proprietary technology, data sources, and software products combined with our thoughtful insights, and people‑centric approach give clients a 360‑degree view of their customers, underpinning intelligent decision‑making on marketing spend, growth strategy, and more.

Elevate is seeking a Senior Manager, Growth Marketing to lead comprehensive marketing strategy and execution across multiple channels. The person in this role plays a vital role on the Elevate team supporting the One Times Square property. This role combines strategic leadership of biddable media with integrated marketing campaign management to drive brand awareness, customer engagement, and revenue growth for key client accounts.

You’ll oversee paid media strategy across search, social, and programmatic channels while managing full‑funnel marketing campaigns that drive measurable business results.

The ideal candidate will be a forward‑thinking, results‑driven leader who combines deep technical expertise in performance marketing with strategic vision. You’ll be responsible for developing and executing integrated campaigns, managing and mentoring team members, and serving as a trusted advisor to clients. This role requires someone who can balance day‑to‑day tactical excellence with long‑term strategic planning, effectively communicate complex strategies to stakeholders, and continuously identify opportunities to enhance performance and efficiency.

This role is currently scoped at the Senior Manager level; however the final title may be calibrated up to Associate Director based on experience, qualifications and demonstrated impact.

• Develop and lead overall customer acquisition marketing strategy, including digital, performance, and partnership marketing
• Lead strategy development and execution across paid search (Google), paid social (Meta, Tik Tok), and programmatic channels
• Oversee planning, development, execution, and performance tracking of integrated marketing campaigns across paid media, social media, email, PR, influencer marketing, and activations
• Serve as subject matter expert for new business pitches, contributing to strategy development and communicating Elevate’s capabilities to prospects

• Manage and optimize full‑funnel campaigns to achieve aggressive growth targets
• Analyze campaign performance data to identify trends, opportunities, and optimizations across platforms
• Develop and implement innovative testing frameworks to continuously improve media performance
• Implement and troubleshoot tracking solutions including pixel implementation, UTM parameter strategies, and conversion tracking
• Establish and track key marketing KPIs, providing regular reporting and performance insights to stakeholders

• Develop and execute comprehensive email marketing strategies to drive customer acquisition, engagement, and retention
• Create segmented email campaigns aligned with customer lifecycle stages and behavioral triggers
• Optimize email performance through A/B testing of subject lines, content, design, and send times
• Manage email marketing calendar and ensure alignment with broader campaign objectives
• Monitor deliverability, engagement metrics, and conversion rates to continuously improve email program performance
• Collaborate with data and analytics teams to leverage customer insights for personalized email…