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Associate Brand Director, Global Marc Jacobs

Job in New York, New York County, New York, 10261, USA
Listing for: Coty
Full Time position
Listed on 2026-01-12
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Branding Specialist / Ambassador, Marketing Strategy
  • Management
Job Description & How to Apply Below
Location: New York

ASSOCIATE BRAND DIRECTOR

GLOBAL MARKETING – NY, NY

COTY is looking for smart leaders who are fast and passionate.

To reinforce the business and the desirability of a major fragrance brand, we seek a marketing professional to be responsible for the strategic development of a fragrance business globally. Along with the Vice President of Marketing, the Global Marketing Director for Marc Jacobs Fragrances, will play a leadership role in providing strategic guidance and marketing thought to deliver the most effective and innovative marketing plans for Marc Jacobs Fragrances (including new launches and existing portfolio), promotions, P&L and 360 toolkits.

RESPONSIBILITIES

As our Global Brand Director, you are responsible for the innovation pipeline, P&L and 360 leadership.

You are a well-rounded marketing professional with experience in the fragrance development, ideally with a background in selective distribution, to lead and evolve the brand presence globally, aligned to the broader strategies and objectives of the business.

Your main focus:
  • Support the Vice President of Global Marketing to define & deliver the annual vision and plan that grows global market share for the Daisy and Premium Fragrance Collection team(s).
  • Develop & lead the Marc Jacobs Fragrances consumer marketing strategic plan, including thematic concepts; gifting accessories (GWP / PWP, etc.) and set strategy and corresponding creatives, visual communication, instore visualization, offers and designs in line with brand equity.
  • Partner with trade marketing, and local marketing teams to ensure launch mixes are consumer relevant, globally impacting and strengthen the brand equity.
  • Master the commercialization process to ensure a maximum of innovation within the required timelines to achieve maximum launch success, while engaging the cross-functional teams in the vision to drive the successful development of launches.
  • Assist the Vice President of Global Marketing in driving overall brand P&L through recommendations and decisions to achieve the brand’s global objectives, as well as with everyday budget stewardship and tracking.
  • Lead, coach drive & develop team to foster a culture of innovation and partnership while ensuring best-in-class 360 marketing plans and on-time execution, while providing constructive feedback and specific action steps to help him/her reach his/her highest level of contribution.
  • Regularly present to senior management, retailers, and international internal meetings.
Working for Coty means

our people make us who we are. They are the brightest minds bringing innovative concepts to life. If you’re someone unwilling to settle, likes to envision larger possibilities, accelerate learning, and push boundaries – we’d love to hear from you! Working at Coty means being part of an inclusive workplace committed to diversity and equity, valuing diverse perspectives and backgrounds. Your ideas will count, fostering a career where you can achieve more than you ever imagined.

The team consists of Global Brand Director working closely together with several departments such as merchandising, PR and influencer marketing, trade marketing and R&D.

QUALIFICATIONS

We’d love to see candidates who have:

Essential:
  • Minimum 8 years of experience in global marketing within the beauty industry.
  • Bachelor’s degree or equivalent required, MBA is strongly preferred.
  • Proven track-record in brand building, including ownership of product/category strategies and end-to-end execution.
  • Exceptional communication, analytical and presentation skills.
  • Strong interpersonal skills with the ability to build, foster and nurture strong relationships.
  • Team player Must be able to seamlessly work across multiple projects involving multiple stakeholders and must easily adapt to change and be proactive in identifying problems and finding solutions.
Desirable:
  • Highly organized, with strong attention to detail and the ability to thrive in fast paced environments.
  • Demonstrate ownership and accountability to lead projects with autonomy and excellence.
  • Inspiring leadership with the ability to lead a team of 5 people.
OUR BENEFITS

As our Brand Director, this is unique role with a genuine…

Position Requirements
10+ Years work experience
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