Senior Marketing Strategist

Join to apply for the Senior Marketing Strategist role at The Washington Post

Get AI-powered advice on this job and more exclusive features.

We’re on a mission to deliver riveting storytelling for all of America. At The Washington Post, you’ll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.

The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award‑winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.

The Senior Marketing Strategist is a pivotal member of The Washington Post’s Client Solutions team, embedded within an award‑winning Marketing organization. The strategist brings deep tech category expertise and sharp strategic instincts to develop innovative brand partnerships that align with The Washington Post’s journalistic mission and premium environment.

This role works closely with Advertising Sales leads, as well as cross‑functional partners in editorial, product, creative, and research to develop high‑impact, insight‑led opportunities and narratives that resonate with the market and drive revenue.

• You have a pulse on emerging trends, audience behaviors, and the evolving media and marketing needs of the B2B tech category.
• You thrive on uncovering brand challenges and transforming them into strategic opportunities, delivering creative, insight‑driven solutions that differentiate The Washington Post in a competitive landscape.
• You are collaborative by nature and operate seamlessly across departments including editorial and product to research, sales, and creative.
• You are a compelling communicator, skilled at distilling complexity into crisp, clear, visually‑driven narratives.
• You understand the balance between proactive vision‑setting and building responsive opportunities and narratives, and you bring energy to both.
• Above all, you are driven by purpose and inspired by the opportunity to shape the future of media and support one of the most trusted news organizations in the world.

• Serve as an internal expert, bringing fresh intelligence, competitive insights, and strategic rigor to inform high‑impact, cross‑category client solutions.
• Work closely with SIP/newsroom to customize, elevate and socialize category specific templates for newsroom initiatives and products.
• Leverage audience insights, behavioral data, and market research to create narratives.
• Partner closely with Sales to shape go‑to‑market narratives that are persuasive, differentiated, and built to win.
• Manage multiple opportunities concurrently, operating with urgency and discipline in a fast‑paced environment.
• Proactively raise the team’s strategic bar through tools, training, playbooks, and templates that scale.
• Represent The Washington Post’s strategic capabilities in client‑facing settings, including pitches and thought‑leadership sessions.

• 10+ years of experience in strategic marketing, integrated marketing, or brand strategy (agency or media experience strongly preferred).
• Proven ability to translate client goals and industry dynamics into compelling, insight‑led marketing solutions.
• Strong business acumen and understanding of digital media platforms, branded content, and the evolving advertising ecosystem.
• A strategic thinker with exceptional written, visual, and verbal communication skills.
• Highly proficient in presentation development.
• Detail‑oriented, organized, and able to juggle multiple high‑priority projects simultaneously.
• Self‑starter with a solutions‑oriented mindset and a collaborative spirit.
• Direct experience working with or selling into clients or agencies preferred.
• Strong grasp of the News media landscape preferred.